4 Prospecting And Business Development Flashcards
1
Q
Niche marketing
A
Specialization in an area, type of property, and/or category of buyer.
2
Q
Prospecting
A
Is the process of locating owners who are interested in selling property and prospective buyers who are interested in purchasing property.
3
Q
SSS system
A
- see the people
- serve the people
- sell the people
4
Q
CAN-SPAM
A
- Is an acronym for controlling the assault of Non-Solicited pornography and marketing.
- Email Solicitation
5
Q
Fine for sending soliciting emails and phone calls
A
$16,000
6
Q
Property profile
A
Is a computer printout showing the owner of the property and the liens against the property.
7
Q
Endless chain
A
Method of prospecting is to ask every prospect to recommend other prospects.
8
Q
Centers of influence
A
Influential people that can help you obtain prospects by referring people who can use your services.
9
Q
Farming
A
Is working or prospecting an area or area of interest for sellers as well as buyers.
10
Q
Nongeographic farm
A
- is a particular segment of the marketplace defined according to property differentiation or buyer/seller differentiation.
- ex: particular ethnic group
