3.6. packaging and food quality Flashcards
what are the main functions of packaging?
Containing the product
Protection
Preservation
Convenience
Information for the consumer
Promotion / advertising / branding
how can packaging improve presentation and cleanliness?
-gives consumers more confidence in the safety and quality of product.
-ensure the foods have stayed clean, limiting contamination and dirt
role of packaging in marketing?
-Marketing and branding are designed to be strong influences on consumers
-Colour schemes, logos, images and advertising are eye catching and become familiar to consumers.
-consumers then know and trust these products
role of packaging in protection?
-helps prevent damage in transit
-prevents leaking, bruising or crushing during transportation so food arrives at the supermarket and to the consumers home in an expected condition.
role of packaging in shelf life?
-can help to extend the shelf life of food, reducing food waste
-eg.salad leaves are sold in bags which have had nitrogen gas pumped into them which keeps them fresh and crispy far longer than if they were left in normal air.
role of packaging in practicality?
-helps consumers conveniently carry food home from the supermarket.
-some food shops sell food where customers bring their own packaging and weight the food themselves. The aim is reduce the amount of materials used for food packaging.
what is primary packaging?
-the packaging that houses the product eg. crisp packet, a wine bottle, a can, a chocolate bar wrapper
-Sometimes primary packaging will be fully removed (e.g. sandwich packaging), other times it remains intact (e.g. a wine bottle)
what is secondary packaging?
the large multipack bag containing individual packets of crisps, the shrink wrap that holds together multiple drinks cartons, or the cardboard box that contains cans of lager.
what is tertiary packaging?
-rarely seen by the customer except in low cost retail outlets. It relates to the shrink-wrapped pallets used to transport products in bulk from manufacturers to the retailer usually via distribution centres.
what factors influence the choice of packaging material?
-Fragility of the food
-Moisture content
-Likely causes of spoilage such as bruising, crushing, susceptibility to light, enzyme activity or microbial growth, reactions to acids
-Intended storage method e.g. ambient temperatures, freezers, fridges
-Company image e.g. luxury foods often use glass
-Cost of the material packaging
-Production facilities such as compatibility with current production machinery or investment in new innovations of packaging processes and equipment.
-Ethical /environment considerations
-Consumer expectations
what are the types of packaging materials?
Cans
Glass
Rigid plastics
Flexible plastics
Paper and paperboard
Aluminium foil and laminates
cans advantages/ disadvantages
+Cheap to produce
+long shelf life
+Provides good protection for food, impact resistant
+Prevents lose or gain of moisture
+High speed of production for large quantities
+Easy to display and stack on shelves for the seller
-Foods with low protein content and high acid content require a special coating on the can so it is inert
can become dented or damaged
glass advantages/ disadvantages
+is chemically inert and so does not react with food
+Impermeable, odourless and non porous
+Easy to sterilise
+Usually transparent so the contents can be seen
+Easy to open and reseal
+Variety of shapes, colours and sizes
+Can be recycled or reused
-Can be broken and so care is needed during production and distribution
-Costly
flexible plastics advantages/ disadvantages
+Lightweight and flexible
+Takes less space for transportation then rigid packaging.
+Easy to print on the packaging for branding.
+Lower cost that rigid plastic alternatives
+Uses less material than rigid packaging alternatives
-May affect the flavour of food
-Low resistance to extreme temperatures
-Difficult to recycle as they are Non biodegradable
rigid plastic advantages/ disadvantages
+Lightweight but strong
+High resistance to breakage
+Variety of shapes, colours and sizes
+Relatively cheap to produce
+Unlikely to affect the flavour of food
-Considerable carbon footprint
-Space in landfills if not recycled
-Detrimental impact on animals, oceans and countryside
-Not biodegradable
-Cost of transportation because of size and rigidity