3.5 - Business System Flashcards
What is a Management Information System (MIS)?
A system for collecting, storing, and analyzing organizational data.
What are the functions of MIS?
Displays financial status, highlights areas of improvement, and generates sales forecasts.
What is the purpose of MIS?
Processes large amounts of data and organizes it in databases to provide managers with the information they need to make decisions.
How can MIS be used in a bank?
To track the number of customers visiting each branch, identify unregistered customers for targeting, profile customers, and forecast takings.
What is decision making in the context of MIS?
The process of making choices based on data analysis and highlighting areas that require improvement in a company.
What is an integrated system?
A system that shares large amounts of data from multiple departments.
What is data backup?
Centralized storage of data to prevent loss.
What is powerful analysis in MIS?
Uses large datasets to provide accurate data analysis, such as trend patterns.
What are the positives of MIS?
Integrated system, decision making, powerful analysis, and backup capabilities.
What are the limitations of MIS?
Expensive, requires technical knowledge, relies on accurate data, and training can be time-consuming.
What is Customer Relationship Management (CRM)?
A system to collect customer data and analyze it to improve relationships and increase customer loyalty.
Where is CRM used?
In marketing teams to track promotions and in customer service to respond to complaints.
What are the benefits of CRM?
Centralizes customer data, increases worker productivity, enables automatic emails, and builds long-lasting relationships.
What are the limitations of CRM?
Security issues with sensitive data and the need for extensive planning when shifting from manual to digital systems.
What is the purpose of a Sales Operating Procedure (SOP)?
Provides step-by-step instructions for employees to carry out tasks.