3.3.1 Revenue Flashcards

1
Q

Define revenue?

A

Revenue is the money earned from the sale of goods and services.

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2
Q

Define total revenue?

A

This is the total amount of money coming into business through the sale of goods and services.

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3
Q

calculate average revenue?

A

demand is equal to AR, total revenue/output

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4
Q

define marginal revenue?

A

The extra revenue that the firm earns from selling one more unit of production.

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5
Q

If some firms have perfect competition what will impact them?

A

If some firms experience perfect competition, they will have no setting power and don’t set prices which means AR=MR=D are all the same.

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6
Q

For perfect competition as output increases, what happens to prices?

A

This means there will be a inverse relationship because prices will decrease. This means it has a downward sloping curve as firms that are in imperfect competition and they have price setting power.

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7
Q

Why does TR have a downward ‘c’ shape curve downward?

A

The price elasticity is heavily influenced with out marginal revenue is shaped.

  1. When MR is positive the firm will sell the product at a lower price and therefore total revenue is growing so demand is price elastic.
  2. Then MR will start becoming negative so total revenue will decrease therefore demand is price-inelastic.
  3. Then MR=0 so TR will be maximized as the demand curve will now be unitary elastic.
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