3.2 Business Growth Glossary Flashcards

1
Q

Diseconomies of Scale

A

Rising long-run average costs as a business expands beyond its minimum efficient scale.

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2
Q

Economies of Scale

A

The reductions in average unit costs enjoyed by a business as output increases.

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3
Q

External Economies of Scale

A

The cost reductions available to all businesses as the industry grows.

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4
Q

Internal Economies of Scale

A

The cost reductions enjoyed by a single business as it grows.

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5
Q

Minimum Efficient Scale

A

The output that minimises long-run average costs.

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6
Q

Overtrading

A

Occurs when a business tries to fund a large volume of new business without sufficient resources. As a results it runs out of cash, and worst it can collapse.

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7
Q

Organisational Size

A

The classification of how large a business is, normally based on the number of employees, sales turnover or the company’s balance sheet.

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8
Q

Merger

A

Two or more firms become integrated to form one firm under one management. Mergers can be horizontal, vertical or conglomerate.

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9
Q

Takeover

A

When one firm gains control over another and becomes the owner.

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10
Q

Organic Growth

A

Internal or organic growth occurs when a business expands in size by opening new stores, branches, functions or plants.

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11
Q

Retrenchment

A

The downsizing of a business.

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12
Q

Horizontal Integration

A

The integration (merger or takeover) of two organisations at the same stage of the production process e.g. the merger of two car manufacturers.

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13
Q

Vertical Integration

A

The integration of two organisations at different stages of the production process e.g. backward and forward vertical integration

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14
Q

Conglomerate

A

A form of business growth characterised by the integration of two or more unrelated firms.

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15
Q

Synergy

A

The combining of two or more activities or businesses creating a better outcome than the sum of the individual parts.

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16
Q

Inorganic Growth

A

A business growth strategy that involves two (or more) businesses joining together to form one much larger one.

17
Q

Organic Growth

A

A business growth strategy that involves a business growing gradually using its own resources.

18
Q

Differentiation

A

The ability to offer a product or service that stands out from the competition.

19
Q

USP

A

Unique Selling Point (see above)

20
Q

Customer Service

A

“The way a business looks after its customers”. The ways in which a business meets the needs and wants of its customers.

21
Q

e-commerce

A

E-commerce is the buying and selling of goods and services using an electronic network, such as the internet.