3. How Effective was Nazi Propaganda as a Method of Control? Flashcards
Carrot and stick
This phrase is a metaphor for the use of a combination of reward and punishment to induce a desired behaviour
How did the Nazis use propaganda to induce reward? (3)
Glorified Nazi regime
Made Germany appear as great and fully recovered from war
Gave German citizens (Aryans) sense of pride for being part of “master race”
How did the Nazis use propaganda to induce punishment? (4)
Created fear for those who opposed regime
Maintained climate of terror/fear
Made people scared to oppose
Portrayed certain groups of people as enemies
Position of Goebbels
Chief propagandist for Nazi Party
What was established in Nazi Germany to create propaganda?
The ministry of propaganda
Aims of Nazi propaganda (2)
Win support instead of acceptance
Make German citizens addicted to Nazi Party and to worship them, instead of simply complying
What did Goebbels want to establish through the use of propaganda?
A neutral attitude towards the regime - everyone worshipped Nazis
Quote about use of propaganda by Goebbels
“We want rather to work on people until they have become addicted to us”
What does propaganda demonstrate?
The efficiency of Nazi Germany
Two ways in which propaganda was effective in Nazi Germany
Played upon emotions
Use of red provoked and engaged audience
What happened to socialist and communist newspapers when the Nazis came into power?
They were banned
How many daily newspapers did the Nazis have by the end of 1933?
27
How many Nazi newspapers were sold per day?
2.4 million
What happened to news agencies who supplied the press when the Nazis came into power?
They came under a state controlled organisation
What method of propaganda did Hitler and Goebells prefer to newspapers?
Radio as they believed spoken word had much more impact than written communication
What made radio such an effective propaganda method?
It was hard to escape
Why was radio propaganda so hard to escape in Nazi Germany?
Loudspeakers were set up in towns and factories
Radios were very cheap so many people owned them