3. Generating And Protecting Business Ideas Flashcards
0
Q
Franchise.
A
A form of business contract where franchisee buys the right to use the name, logo and trading methods from a franchise with an already successful product.
1
Q
Brainstorming
A
A process for generating innovative and creative ideas through open ending group discussion.
2
Q
Franchisor
A
The business selling the franchise agreement to the franchisee
3
Q
Franchisee
A
Entrepreneur who buys the franchisee agreement.
4
Q
Copyright.
A
The protection given to music, books, plays and films
5
Q
Patent.
A
An exclusive right to use a process or produce a product for a fixed period of time.
6
Q
Trademark.
A
A word, image, sound or smell differentiating a business from competitions.
