3 Flashcards

1
Q

Idea that companies that do not adapt to the internet age will become extinct

A

digital Darwinism

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2
Q

a new way of doing things that doesn’t initially does not meet the needs of existing customers

A

disruptive technology

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3
Q

produces an improved product consumers are eager to buy

A

sustainable technology

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4
Q

a massive network that connects computers all over the world and allows them to share information and data

A

internet

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5
Q

World Wide Web during the first few years of operation between 1991 and 2003

A

Web 1.0

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6
Q

buying of selling of goods and services over the internet

A

Ecommerce (only online transactions)

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7
Q

includes all ecommerce along with all activities related to internal and external business operations

A

Ebusiness

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8
Q

refers to the depth and breadth of details containied in a piece of textual, graphic, audio or video information

A

information richness

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9
Q

number of people a firm can communicate with all over the world

A

information reach

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10
Q

occurs when a company knows enough about customer likes and dislikes that it can fashion offers more likely to appeal to certain groups of consumers

A

Personalization

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11
Q

niche-market business sales strategy

A

long-tail

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12
Q

agents, software, or businesses that provide a trading infrastructure to bring buyers and sellers together

A

intermediaries

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13
Q

selling directly to consumers (removing intermediaries)

A

disintermediation

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14
Q

adding new steps to the value chain

A

reintermediation

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15
Q

refers to the creation of new intermediaries that would not have been possible before ecommerce

A

cybermediation

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16
Q

pattern of consumer movement through a website

A

clickstream

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17
Q

businesses buying and selling from each other over the internet

A

Business to Business

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18
Q

What percent of market share does B2B comprise?

A

80

19
Q

Business that sells its products to consumers

A

B2C

20
Q

any customer who sells a product or service to a business (priceline)

A

Consumer to Business

21
Q

evualtes variables that search engines use to determine where a URL shows up

A

search engine ranking

22
Q

keywords that advertisers choose to pay for and appear as sponsored links on google results page

A

adwords

23
Q

helps companies manage the creation, storage, editing and publication of their website content

A

content management system

24
Q

next generation of internet use, more mature, focuses on collaboration, sharing, and free

A

Web 2.0

25
Q

What are the four characteristics of web 2.0

A

Open Source Content Sharing
User-contributed content
collaboration inside the org.
Collaboration outside the org.

26
Q

consists of nonpropietery hardware and software based on publicly available known standards that allow third parties to create add-on products that plug-in or interoperate ith the system

A

Open System

27
Q

contains instructions created by programmers to specificy what software should do

A

Source Code

28
Q

Any propiety software licensed under exclusive legal right the copyright holder

A

closed source

29
Q

any software whose source code is available for free to third parties

A

open source

30
Q

content created by users for many uses

A

user-created content

31
Q

online marketing concept in which the advertiser attempts to get by providing content in the context of the users experience in terms of its content, format, style, price, or placement.

A

Native Advertising

32
Q

buyers posting feedback on sellers

A

reputation system

33
Q

a set of tools that supports a team or groups by facilitating the share and flow of information

A

collaboration system

34
Q

collab. and tapping into core knowledge of all employees, partners, and customers

A

Collective Intelligence

35
Q

supports the capture, organization and dissemination of knowledge throughout the organization

A

Knowledge Management System

36
Q

communication and responce happening close to the same time (IM, texting, chatting)

A

synchronous communication

37
Q

website that rely on user participation or user-created content (Facebook)

A

Social Media

38
Q

Application that connects people by matching profile information

A

social networking

39
Q

maps group contacts (personal and professional) identifying who knows each other and who works togetner

A

Social Network Analysis

40
Q

represents the interconnection of relationships within a social network

A

social graph

41
Q

specific keywords or phrases incorporated into websites as a means of classification or taxonomy

A

Tags

42
Q

collaborative activiity of marking shared online content with keywords or tags as a way to organize it

A

social tagging

43
Q

similar to taxonomy except that crowdsourcing determines the tags or keyword based classification system

A

Folksonomy

44
Q

allows users to share, organize, search, and manage bookmarks

A

social bookmarking