3 Flashcards

1
Q

Idea that companies that do not adapt to the internet age will become extinct

A

digital Darwinism

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

a new way of doing things that doesn’t initially does not meet the needs of existing customers

A

disruptive technology

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

produces an improved product consumers are eager to buy

A

sustainable technology

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

a massive network that connects computers all over the world and allows them to share information and data

A

internet

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

World Wide Web during the first few years of operation between 1991 and 2003

A

Web 1.0

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

buying of selling of goods and services over the internet

A

Ecommerce (only online transactions)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

includes all ecommerce along with all activities related to internal and external business operations

A

Ebusiness

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

refers to the depth and breadth of details containied in a piece of textual, graphic, audio or video information

A

information richness

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

number of people a firm can communicate with all over the world

A

information reach

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

occurs when a company knows enough about customer likes and dislikes that it can fashion offers more likely to appeal to certain groups of consumers

A

Personalization

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

niche-market business sales strategy

A

long-tail

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

agents, software, or businesses that provide a trading infrastructure to bring buyers and sellers together

A

intermediaries

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

selling directly to consumers (removing intermediaries)

A

disintermediation

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

adding new steps to the value chain

A

reintermediation

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

refers to the creation of new intermediaries that would not have been possible before ecommerce

A

cybermediation

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

pattern of consumer movement through a website

A

clickstream

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

businesses buying and selling from each other over the internet

A

Business to Business

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

What percent of market share does B2B comprise?

19
Q

Business that sells its products to consumers

20
Q

any customer who sells a product or service to a business (priceline)

A

Consumer to Business

21
Q

evualtes variables that search engines use to determine where a URL shows up

A

search engine ranking

22
Q

keywords that advertisers choose to pay for and appear as sponsored links on google results page

23
Q

helps companies manage the creation, storage, editing and publication of their website content

A

content management system

24
Q

next generation of internet use, more mature, focuses on collaboration, sharing, and free

25
What are the four characteristics of web 2.0
Open Source Content Sharing User-contributed content collaboration inside the org. Collaboration outside the org.
26
consists of nonpropietery hardware and software based on publicly available known standards that allow third parties to create add-on products that plug-in or interoperate ith the system
Open System
27
contains instructions created by programmers to specificy what software should do
Source Code
28
Any propiety software licensed under exclusive legal right the copyright holder
closed source
29
any software whose source code is available for free to third parties
open source
30
content created by users for many uses
user-created content
31
online marketing concept in which the advertiser attempts to get by providing content in the context of the users experience in terms of its content, format, style, price, or placement.
Native Advertising
32
buyers posting feedback on sellers
reputation system
33
a set of tools that supports a team or groups by facilitating the share and flow of information
collaboration system
34
collab. and tapping into core knowledge of all employees, partners, and customers
Collective Intelligence
35
supports the capture, organization and dissemination of knowledge throughout the organization
Knowledge Management System
36
communication and responce happening close to the same time (IM, texting, chatting)
synchronous communication
37
website that rely on user participation or user-created content (Facebook)
Social Media
38
Application that connects people by matching profile information
social networking
39
maps group contacts (personal and professional) identifying who knows each other and who works togetner
Social Network Analysis
40
represents the interconnection of relationships within a social network
social graph
41
specific keywords or phrases incorporated into websites as a means of classification or taxonomy
Tags
42
collaborative activiity of marking shared online content with keywords or tags as a way to organize it
social tagging
43
similar to taxonomy except that crowdsourcing determines the tags or keyword based classification system
Folksonomy
44
allows users to share, organize, search, and manage bookmarks
social bookmarking