2.2.1 Aggregate Demand Flashcards
Aggregate demand
total demand/expenditure in economy at any given price
Components of AD
C + I + G + (X-M) = consumption + investment + government spending + (exports-imports)
Relative importance of consumption in AD
household consumption makes up around 60% of AD
Relative importance of government spending in AD
makes up around 25% of AD
Relative importance of investment in AD
around 15% of AD
Relative importance of net exports in AD:
1% of AD
Why is relative importance to take into account when calculating AD?
A 1% increase in consumption would have a greater effect on the UK economy than a 1% increase in net exports
Why does the AD curve slope downwards?
- the real balance effect (price->GDP)
- the international competitiveness argument (price-> exports)
- price -> investment
Why does the real balance effect cause the AD curve to slope downwards?
- an increase in the average price level reduces the purchasing power of households, businesses, government and the foreign sector
- so this reduces the quantity of real output demanded (GDP)
Effect of price level on exports (downslope AD curve)
- at higher average prices, an economy is less likely to export and more likely to import
- so this decreases AD overall
Effect of price level on investment (downslope AD curve)
- at higher averages prices, the interest rate is likely to be higher
- investment (a component of AD) is lower
Movement along the AD curve
- a change in the average price level in an economy
Shift in AD curve
a change in the value of the components of AD
A rise in price level…
causes of contraction in AD
A fall in price level…
causes an expansion in AD