2.2 Aggregate Demand Flashcards
Aggregate Demand
The total level of expenditure in the economy at any given price
Components of AD
AD = C + I + G + (X-M)
Consumption = 60%
Investment = 15-20%
Gov spending = 18-20%
Net exports (X-M) = 5%
Income effect
As a rise in price doesn’t immediately cause a rise in income, people have lower real incomes and therefore spend less, contracting demand
Substitution effect
If prices in uk rise, less foreigners will want to buy UK exports and there will be an increase in imports, decreases net export and therefore AD
Real balance effect
A rise in prices will meant hat the amount people have saved will no longer be worth as much and so will offer less security so people will save more and reduce spending, contracting AD
Interest rate effect
Rising prices mean firms have to pay workers more. Higher demand for money and supply stays the same = higher interest rates so people will save more, contracting AD
Consumption
Spending on consumer goods and services over a period of time
Disposable income
The money consumers have left to spend, after taxes and any state benefits have been taken away.
Determines the level of consumption (most important factor)
Marginal propensity to consume
The increase in consumption following an increase in income (% change in C/% change in Y)
Poorer people tend to have a higher MPC as they are more likely to spend more of their increase in income
Average propensity to consume
The average amount spent on consumption out of total income.
Total consumption / total income
Savings and consumption
Savings is what is not spent out of income. Increase in consumption decreases savings and vice versa
Marginal propensity to save
How much of an increase in income will be saved
% change in savings/% change in income
Average propensity to save
The average amount saved out of income
total savings/ total income
Wealth effect
The gain in consumer confidence as a result of increasing asset prices owned by households
Consumer confidence
The confidence of consumers in determining their marginal propensity to consume.