1.7 - Expanding A Business Flashcards
Internal growth
By selling more of its own products
External growth
By joining with another business
Market capatilisation
A way of measuring the size of a business
Formula: market price of share x the number of shares
Franchise
A franchise occurs when a franchiser sells the rights to its products to a franchise, usually in return for a fee and percentage of turnover
Franchisee
A franchisee buys a franchise usually in return for a fee and percentage of turnover
Franchiser
A franchiser sells a franchise usually in return for a fee and percentage of turnover
E-commerce
Act of buying or selling a product using an electronis system such as the internet
Outsourcing
Occurs when a business uses another business to produce for it
Merger
Two or more business join together to form a new business
Takeover
Occurs when a business buys control of another one
Economies of scale
Occurs when a business unit cost of production fall as its output rises and the business expands
Diseconomies of scale
Occurs when the cost per unit increases as the business expands
Methods of business expansion
Internal growth
External growth
Measuring size of a business
Value of sales
Value of business
Number of employees
Advantages of selling a franchise
Can grow quickly
Franchisee provides some of the finance
Franchisees motivated