1.4 Components of A CRM System Flashcards

1
Q

What are the key steps of the customer lifecycle?

A
  1. Approach
  2. Acquisition
  3. Development
  4. Retention
  5. Loyalty
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2
Q

What are the common modules for every CRM system?

A
  1. Marketing
  2. Sales
  3. Service
  4. Analytics
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3
Q

What are the common features of any CRM system?

A
  1. Contact management
  2. Case management
  3. Lead management
  4. Document management
  5. Quotes/proposal management
  6. Pipeline management
  7. Workflow management
  8. Reporting/Analytics
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3
Q

What are the common features of any CRM system?

A
  1. Contact management
  2. Case management
  3. Lead management
  4. Document management
  5. Quotes/proposal management
  6. Pipeline management
  7. Workflow management
  8. Reporting/Analytics
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