1.3 - Coke Or Chaos Flashcards
1
Q
What determines the effectiveness of soft power?
A
- Quality of political institutions
- Extent of cultural appeal
- Reputation of higher education system
- Attractiveness of economic model
- Digital engagement with rest of world
2
Q
How does the UK deploy soft power?
A
- Political institutions: Westminster system of government - common in former colonies
- Digital engagement: BBC and media
- Education: iGCSEs/IBs, British Council, top ranking universities
- Culture and sports: literature, music, Premier League, film
- London Stock Exchange
- English Contract Law is used in former colonies
3
Q
What is hard power?
A
- Military action and conquest
- or even the threat of it
- Creation of allowance, economic and military
- in order to marginalise some nations
- Use of economic sanctions to damage a country’s economy
4
Q
What is soft power?
A
- Cultural attractiveness of some nations, making it more likely others will follow their lead
- values and ideologies of some nations being seen as appealing
- moral authority of a nation’s foreign policy
5
Q
What is economic power?
A
- Economic or development aid from one nation to another
- Signing favourable trade agreements to increase economic ties
6
Q
What is the concept of cultural hegemony?
A
- The world view of the ruling power/class becomes the accepted view
- adoption of this view becomes universal with no direct force needed
7
Q
How can certain world views be promoted?
A
- Education: Promotes ideology
- Religion: Reinforces political ideology
- Popular media: Reinforces values
- News media: Provides evidence
