1.2 & 2.1 Social Psychology in Crisis Flashcards
What is science based off?
Methodology which allows it to be dynamic
What are the ideals of the dynamic of science?
Confirmation of findings
Self-correcting original findings
Explanations are tentative
Explanations are rigorously evaluated
Discuss self-corrected original findings
It is not an unchangeable element, but something where correction is a viable thing in its basis
Discuss tentative explanations - what does this mean?
Willing to understand that their explanation may be faulty
Never accepting hypotheses, just rejecting
Discuss rigorously evaluated explanations?
How we explain should be sensitive to the measurements
The measure should apply to the construct we are aiming to measure
What was Jacob Cohen famous for?
Cohen conducted the first power analysis
Introduced a measure of the size of an effect
Cohen’s d - effect size
What are the results of power analysis?
Very low power to detect small effects (18% power)
Modest power to detect medium effects (48% power)
Good power to detect large effects (83%)
What do you do when you do a power analysis?
When you do a power analysis, you estimate the effect size and look for 80% power to detect that effect size
If you do not have this much power, you are wasting resources
Why did publication bias occur regarding power?
Despite modest power, most articles did report significant results = showed publication bias
Publication bias = Published research only shows significant effects rather than insignificant
What is predictive of power in an experiment?
Sample size
What did Zajonc investigate?
Zajonc looked at the mere exposure effect:
Ps were asked to evaluate how positive the meaning of the Chinese symbols were
If they had seen the symbol before, Ps thought it had a more positive meaning even though they did not recognise that they had seen it before
However, only had 22 Ps
What did Stapel, 2011 investigate?
Investigating whether a feeling affects us if we are unaware of it
Primed Ps emotions of fear/disgust using photos
Measures how many fear/disgust and -ve affect words they complete in their word completion task
Wants to establish if they were aware of that feeling
What were the 2 conditions in Stapel’s (2011) study?
120ms presentation, can determine the emotion
40ms - super quick, cannot determine what the photo was - sensation picks up on this but does not translate to cognitive understanding
In the quick condition:
People show more words for the condition they were primed for
In the super-quick condition:
There is no specific word completion
If you were primed with fear, don’t use more fear words
However, if you were primed with either of those, you use more -ve affect words
What was the DV of Stapel’s (2011) study?
Following photo presentation, looked at what they would choose afterwards: taste strange food or watch a scary move?
Feeling disgust shouldn’t want to eat food, feeling fear don’t watch the movie
Found this to be true only when they were conscious of the prime
What was wrong with Stapel’s (2011) study?
The data was FAKED