1 Business Organisation & Environment Flashcards
Lern essential terms
1
Q
Which parts of a SWOT analysis analyse the past and which look at the future?
A
Past:
Strength and Weakness - Analysis of the situation the company is in
Future:
Opportunities and Threats - Analyse to make decisions for the future
2
Q
Name 4 different type of growth stragegies suggested by Ansoff.
A
Market Penetration
Market Development
Product Development
Diversification
3
Q
Name the 4 general business functions
A
Operations
Marketing
Finance (and accounts)
HR
4
Q
Describe 5 steps of starting up a business following step 1: Organizing the basics.
A
Researching the market Planning the business Establishing legal requirements Raising the finance Testing the market