1. Business Models Flashcards
What are the 2 traditional appraisal methods of an organisation?
PESTEL and Porter’s 5 Forces
What are the factors considered in PESTEL analysis?
Political, Economical, Social, Technological, Ecological, Legal
What are the 3 levels of PESTEL analysis?
Local, National, Global
What do Porter’s 5 Forces determine?
Competitive Intensity and therefore the attractiveness of a market.
What are Porter’s Five Forces?
- The Threat of Substitute Products
- The Threat of Entry of New Competitors
- The Bargaining Power of Customers
- The Bargaining Power of Suppliers
- The Intensity of Competitive Rivalry
What is Porter’s Sixth Force?
The Government
What are Porter’s 3 generic strategies?
- Cost Leader
- Differentiation
- Niche or Focus
What is the risk to companies who do not adopt a strong generic strategy?
Being “stuck in the middle” and squeezed out the market first.
What is a business ecosystem?
An economic community supported by a foundation of interacting organisations and individuals.
What is one of the key features of the business ecosystem?
All organisations have to reinvent themselves every 20-30 years.
What is the most key factor that has lead to the speed up of the evolution process of an ecosystem?
Digitisation
What 3 factors contribute to digitisation in relation to the ecosystem?
- The extent of the internet and its access
- The wealth of data
- Customer Empowerment
What 7 things does the digital customer want most?
- Tailored Products
- Seamless Experience across channels
- Anytime, Anywhere
- Great Service
- Self Service
- Transparency
- Peer Review and Advocacy
What 4 methods can organisations use to meet the demands of the digital customer?
- Design Thinking
- Experiential Pilots
- Prototyping
- Brand Atomisation
What are the 4 types of business model according to Libert, Beck and Wind?
- Asset Builder
- Service Provider
- Technology Creator
- Network Orchestrator
What is a network orchestrator?
Companies that deliver value through connectivity, creating a platform for transactions and interaction