1. Advertising 2 Flashcards
What is the purpose of Business and Professions Code Section 651 in relation to physician advertising?
Business and Professions Code Section 651 sets regulations to ensure that advertising by physicians is honest truthful and not misleading to the public aiming to protect consumers.
What is the role of the Administrative Director in the complaint process?
The Administrative Director is responsible for reviewing the complaints related to physician advertising determining their validity and taking appropriate action based on the submitted complaints.
What is the significance of including the details regarding the manner and form of publication in a complaint?
Including these details helps the Administrative Director locate and review the specific advertising copy in question which is essential for assessing the legitimacy of the complaint.
What actions may be prompted if the advertising is found to violate regulations?
If the advertising is found to violate Business and Professions Code Section 651 or relevant regulations it may lead to sanctions against the physician or corrective actions mandated by the regulatory agency.
What details about the physician or advertisement must the complainant provide if identification is not possible?
The complainant should provide as much relevant information as possible to assist in identifying the physician including descriptions of the advertisement and conditions under which it was encountered.
What limitations are placed on the Administrative Director or Medical Director regarding taking independent action in investigations?
Regulations prevent the Administrative Director or Medical Director from acting independently without receipt of a complaint to initiate an investigation and issue a complaint on their own motion unless there is reason to believe that there has been a violation of Business and Professions Code section 651 or relevant regulations.
What must occur upon receipt of a complaint under Section 155 of the regulations regarding a physician?
Upon receipt of a complaint the Administrative Director is required to serve a written notice of complaint on the physician. This notice directs the physician to file a copy of their advertising with the Medical Director within 15 working days from the date the notice was served.
What authority does the Medical Director have upon receiving a complaint about a physician’s advertising?
The Medical Director has the authority to take necessary steps to determine whether the complaint has merit after receiving the complaint. This includes reviewing the physician’s advertising provided in response to the notice.
What specific regulatory code is mentioned in relation to violations that may trigger an investigation by the Administrative or Medical Director?
The regulatory code mentioned is the Business and Professions Code section 651.
What is the timeframe within which a physician must respond to a complaint by filing their advertising with the Medical Director?
The physician must file a copy of their advertising with the Medical Director within 15 working days of the notice served by the Administrative Director.
What is the role of the Medical Director in response to the receipt of complaints under these regulations?
The role of the Medical Director is to evaluate the complaints by taking necessary steps to ascertain the validity or merit of the filed complaint.
What action is prevented by regulations concerning the Administrative Director’s ability to act based on their own reasoning?
Regulations prevent the Administrative Director from independently initiating an investigation or issuing a complaint without a complaint being filed unless they have reason to believe there has been a violation.
Can the Administrative Director or Medical Director act on suspicions of violations without a formal complaint?
Generally they cannot act independently based on their own suspicions; an investigation requires a formal complaint unless there is reasonable belief of a violation.
How does the initial process of handling a complaint against a physician begin according to the regulations?
The process begins when a complaint is received by the Administrative Director who then serves a written notice to the physician involved.
What is the timeframe for filing a complaint after receiving the physician’s response?
A complaint must be filed within fifteen (15) working days of the Administrative Director’s receipt of the physician’s response.
What notification options does the Administrative Director have after receiving a complaint?
The Administrative Director has several options after receiving a complaint: A) Investigate the complaint B) Require additional time to ascertain the complaint’s merit C) Refer the complaint to another agency with jurisdiction D) Take no further action due to lack of jurisdiction or E) Take no further action because the allegations do not warrant further action.
What must a physician file when submitting advertising copy with the Medical Director?
When filing advertising copy with the Medical Director the physician must also file an answer to the complaint briefly detailing the grounds on which the physician believes the copy is compliant with relevant regulations.
What does option D entail regarding the Administrative Director’s action on a complaint?
Option D entails that the Administrative Director will take no further action on the complaint because they lack jurisdiction over the person or conduct that is the subject of the complaint.
What does option E state regarding the action taken on a complaint?
Option E states that the Administrative Director will take no further action on the complaint because the allegations of the complaint do not warrant further action for the reasons outlined in the response.
In what scenario would the Administrative Director require additional time after receiving a complaint?
The Administrative Director may require additional time to ascertain whether the complaint has merit which is option B in their notification process.
What must the physician’s answer to the complaint include regarding the advertising copy?
The physician’s answer must briefly set forth the grounds on which they believe the advertising copy is in compliance with the relevant Business and Professional Code.
What is the purpose of Professions Code Section 651 in relation to physicians?
Professions Code Section 651 pertains to the regulations and requirements that govern physicians particularly in how they respond to complaints and defend their practices through appropriate channels such as the Administrative Director or licensing boards.
Can a physician present different grounds of defense after submitting an answer to a complaint?
Yes according to the provided text nothing in the answer precludes a physician from presenting further or different grounds of defense before the Administrative Director or the appropriate licensing board.
What actions can the Medical Director take upon reviewing a physician’s answer to a complaint?
The Medical Director may either dismiss the complaint or informally resolve it if deemed appropriate after reviewing the physician’s answer.