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Question 1

define data theft and give two characteristics

Answer 1

the unauthorised taking of computor based info with the intent of comprimising privacy
- results in loss of ingo
- violates GDPR

Question 2

define phishing and give a characteristc

Answer 2

cybercrime in which a target is contactd by email as someone poses as a legitimate instution to lure people into providing their sensitive data
- use of deceptive tactics to impersonate

Question 3

define zero day attacks

Answer 3

exploit vunerabilities in a hardware or software which were previously unknown

Question 4

define malware and give a characteristic

Answer 4

malicious software that discrupts, damages or gains unauthorised access to data
- infects computers via email, websites or removable storage devices

Question 5

define big data

Answer 5

a large volume of data that inundates a business on a day to day basis. It’s so large, fast or complex that its too complex to rpocess using traditional methods

Question 6

what are the 7 W’s for big data

Answer 6

volume
value
velocity
veracity
variety
variability

Question 7

explain availability

Answer 7

1. relates to the accessibility of data and the continuity of data provision
2. critical business operations often depend on the timely availability of data

Question 8

explain intergrity

Answer 8

1. relates to the accuracy, authenticity and trustworthiness of data, thats pure without alteration or corruption
2. can be managed by backing up after use, limiting access and restricting use.

Question 9

explain confidentiality

Answer 9

1. relates to the level of privacy attributed to stored information
2. protected by limiting the number of people authorised to see / use / share the data
3. managed by control mechanisms eg usernames etc

Question 10

TPS

Answer 10

ensures transactions are made prompty and securely, increasing satisfaction and loyalty. only authorised users can access, thereby mitaging risk of data breaches….

Question 11

negative of TPS

Answer 11

inflexibility: hinders innovation
restrictive policies: lessens productivity

Question 12

MIS

Answer 12

utlisation of data bases ensures data is organised, enabling seamless retrieval. visual representations aid interpretation. as a business grows and evolves, mis accodimates with extra data capacity.

Question 13

CRM

Answer 13

Gather + analyse data, enabling understanding of preferences. adapts to market dynamics by adopting a personailised approach. steamlines sales processes.

Question 14

PMS

Answer 14

real time tracking of performance against predefined goals and expectations. use of qualitative and quantitative data to indentify strengths + weaknesses. improves communication as it facilitates transparent and constructive dialogue.