02 Strategische Analyse Flashcards

1
Q

Umweltanalyse Aufbau

A
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2
Q

Marktsegmentierung Überblick

A
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3
Q

Marktsegmentierung Vorgehen

A
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4
Q

ABC Kundenanalyse

A
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5
Q

SIGMA Milieus

A
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6
Q

Segementierungskriterien

A
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7
Q

Marktsegmentierung Limitierungen

A
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8
Q

Branchenanalyse Teilbereiche

A
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9
Q

Porter Five Forces

A
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10
Q

Five Forces Überblick

A
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11
Q

Five Forces Limitierungen

A
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12
Q

Brancheninterne Strukturnalayse

A
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13
Q

Einteilung in strategische Gruppen

A
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14
Q

Mobiltätsbarrieren

A
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15
Q

Analyse eines Konkurrenten

A
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16
Q

Szenarioanalyse Überblick

A
17
Q

Szenarioanalyse Limitierungen

A
18
Q

VRIN: Qualitäten für Wettbewerbsvorteile

A
19
Q

Kernfähigkeiten Überblick

A
20
Q

Kernfähigkeiten Limitierungen

A
21
Q

7-S-Modell

A
22
Q

SWOT Analyse

A
23
Q

Stakeholderanalyse

A
24
Q

Stakeholdererwartungen

A
25
Q

PESTEL Analyse

A