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Question 1

PUSH-KOMMUNIKATION

PULL-KOMMUNIKATION

Answer 1

• Social-Media-Advertising
• Display-Advertising
• Affiliate Marketing
• E-Mail-Marketing
• Mobile Marketing
• Influencer-Marketing
• Search Engine-Marketing
  (SEM, bestehend aus SEO
  und SEA)
• Content-Marketing
• Social Selling
• Voice-Marketing
• Online-PR