Consumer Learning Flashcards & Quizzes

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Consumer Psychology

Consumer Psychology

By: Rachelle Yu

Memory & Learning, Perception and Attention, Identity and Consumption ...

4

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60

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Marketing-midterms

Marketing-midterms

By: mj reyes

Learning To Manage Marketing Information, Consumer Markets And Consumer Buying Behavior, Business Markets And Business Buyer Behavior

3

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59

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1

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GraphQL

GraphQL

By: Piotr Kozak

Pluralsight: GraphQL: The Big Picture 2019, Pluralsight: Building a GraphQL API with Apollo Server 2020, Docs: graphql.org/learn ...

6

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41

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2

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Psychology for Consumer Behaviour

Psychology for Consumer Behaviour

By: Matt Pockaj

Chapter 1 Intro to Consumer Behavior's, Chapter 2 Perception, Chapter 3 Learning & Memory ...

9

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107

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1

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Consumer behaviour

Consumer behaviour

By: Stefan drackner

Consumer Perception, Consumer learning, Consumer attitude formation and change

3

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30

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1

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CT: Clinical Developmental and Health Psychology 2

CT: Clinical Developmental and Health Psychology 2

By: Megan H

L1: Evolution and development of health behaviour, L2: Food Psychology, L3: Self-tracking and physical activity ...

19

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311

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Consumer Behavior

Consumer Behavior

By: Hannah Lafontaine

CHAPTER 4: Consumer perception, CHAPTER 5: Learning, CHAPTER 6: Attitude formation and change

3

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36

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1

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Psychology 23-24

Psychology 23-24

By: Faith Colley

Cognitive Approach, Social Approach, Behavourist And Learning Approach ...

7

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32

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1

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IBM

IBM

By: Oksana Alksnina

Keller, K. L. (1993). Conceptualizing, Measuring, and Managing Customer-Based Brand Equity, Du Plessis, C., D’Hooge, S., & Sweldens, S. (2024). The Science of Creating Brand Associations: A Continuous Trinity Model Linking Brand Associations to Learning Processes, Pogacar, R., Angle, J., Lowrey, T. M., Shrum, L. J., & Kardes, F. R. (2021). Is Nestlé a Lady? The Feminine Brand Name Advantage ...

12

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130

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Customer Behavior & Consumption

Customer Behavior & Consumption

By: Ngoc Pynkie

W2 Lecture 1, W4 Lecture 3 Consumer Learning, W5 Lecture 4 ...

7

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25

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1

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VALUE-BASED MARKETING

VALUE-BASED MARKETING

By: Alex Schmitt

ANDERSON - CUSTOMER VALUE PROPOSITIONS, THOMAS, MENON - INTERNAL REFERENCE PRICE & PRICE EXPECTATIONS, HINTERHUBER - VIOLATIONS OF RATIONAL CHOICE IN PRICING ...

20

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