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caryn roy
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Decks in this class (11)
Module 1
Marketing,
What are two core marketing concepts,
What are the five conditions that...
16
cards
module 2
Utility,
Identify the four types of utility,
Customer loyalty
24
cards
module 3
What are the four distinct stages...,
What are the types of information...,
What are regional market zones
15
cards
module 4
What is market information system,
What factors should a company con...,
What are the internal sources of ...
21
cards
module 5
1 what is crm,
Customer loyalty,
Clv
25
cards
module 6
Identify all the five steps in co...,
Why is it important for marketers...,
Minimal information search
17
cards
module 7
Product,
Enhance product,
Core product
19
cards
module 8
Service dominant logic,
What are the three basic axioms t...,
What are the four characteristics...
12
cards
module 9
What are the six elements of pric...,
What is penetration pricing strategy,
What is the main objective of pen...
37
cards
module 10
Define supple chain,
Define supply chain management,
Define value network
28
cards
module 11
Identify and define elements of t...,
What are the three goals capabili...,
What are the elements of the mark...
32
cards
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Marketing Management
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