This class was created by Brainscape user Hamza Ismail. Visit their profile to learn more about the creator.
By:
Hamza Ismail
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Decks in this class (4)
Chapter 1 Creating Customer Value
What is marketing,
What are needs,
What are wants
24
cards
Chapter 4 Managing Marketing Information
Insight is ___,
Customer insights,
Insights are difficult to obtain ...
26
cards
Chapter 5 Consumer Markets and Buyer Behavior
Consumer buyer behavior,
Final consumers,
Consumer markets
43
cards
Chapter 7 Creating Value for Target Customers
Market segmentation,
M,
Differentiation
24
cards
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Marketing 210
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