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Kellyn Smith
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Decks in this class (31)
Chapter 1 ( her pwr point)
The activity set of institutions ...,
What are 2 things marketing seeks...,
The trade of things of value betw...
43
cards
Ch 1 SB
Which statement supports the idea...,
The activity that involves creati...,
Consider the primary objectives o...
23
cards
Ch 1 ACCESS power point
What is marketing,
What does marketing seek to do,
What is the key to achieving cust...
39
cards
Chapter 2 (her pwrpoint)
People with a common mission are ...,
A group of like organizations wit...,
What is the formula for profit
102
cards
CH 2 ACCESS POWERPOINT
Legal entities that consist of pe...,
T f organizations develop offerin...,
What are the three different type...
49
cards
Ch 3 (her pwrpoint)
The process of continually acquir...,
What question does environmental ...,
T f environmental scanning is cri...
72
cards
Ch 3 ACCESS Powerpoint
What trends might affect marketin...,
The process of continuallyacquiri...,
What 3 things do environmental fo...
59
cards
EXAM 1 STUDY GUIDE
The activity set of institutions ...,
What are the two goals of marketing,
What are the 4 requirements for m...
116
cards
M1 Homework
Spirit airlines offers fares that...,
Zappos offers its customers free ...,
Chick fil a employees undergo ext...
26
cards
M2 Homework
Nike sells more golf gloves to us...,
Taking advantage of low productio...,
Nike cuts the price on its crunch...
33
cards
M3 Homework
Income before taxes can be descri...,
Total amount of money made in one...,
Income left over after taxes to u...
35
cards
Chapter 4 (her pwrpoint)
Actions a person takes in purchas...,
What are the 5 steps of the consu...,
Which step of the consumer purcha...
91
cards
Chapter 4 ACCESS PWRPOINT
T f women make 60 of new car buyi...,
The problem recognition process f...,
How many people on average with s...
24
cards
Chapter 5 (her pwrpoint)
Which type of marketing involves ...,
What type of buyers purchase good...,
Organizational buyers purchase go...
42
cards
Chapter 6 (her pwrpoint)
The processes by which goods serv...,
Which country has the largest amo...,
Which country has the largest amo...
70
cards
Chapter 4 Assignment
Which psychological concept is us...,
Which psychological concept is us...,
Which psychological concept is us...
42
cards
Exam 2 Study Guide
Actions a person takes in purchas...,
Why is the consumer purchase deci...,
What are the 5 steps of the consu...
122
cards
Chapter 5 Assignment
To make the lightest bikes possib...,
Within trek s domestic buying cen...,
Trek is committed to being an eff...
9
cards
Chapter 6 Assignment
The united states wants to limit ...,
Us beer manufacturers want to inc...,
The united states wants to gain a...
11
cards
Chapter 7
Th,
What are the seven types of marke...,
78
cards
Chapter 8
What does the stp process consist...,
T f the stp process leads into th...,
How you or your company responds ...
42
cards
Exam 3 Study Guide
The process of defining a marketi...,
What are the two main roles goals...,
What are the main challenges that...
103
cards
Chapter 7 Assignment
Fisher price evaluates the result...,
Researchers was children playing ...,
Fisher price must specify the lim...
23
cards
Chapter 9
What are the top 5 reasons firms ...,
A good service or idea consisting...,
Tangible and intangible attribute...
46
cards
Chapter 10
The stages a new product goes thr...,
What causes products to move thro...,
Slide 7
43
cards
Chapter 15
What part of marketing coordinate...,
What term represents the promotio...,
What term is based on piercing in...
71
cards
Chapter 16
Any paid form ofnonpersonal commu...,
Promotion of product to induce cu...,
What term promotes companies and ...
41
cards
Test 3 Study Guide
0
cards
Chapter 11
The money or other considerations...,
The practice of exchanging produc...,
The ratio of perceived benefits t...
36
cards
Chapter 12
What term consists of individuals...,
T f marketing channels makes the ...,
What makes the flow of products a...
34
cards
Final Exam Study Guide
What are the 5 reasons firms crea...,
What are the 4 types of products,
A good service or idea consisting...
135
cards
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