Year 11 Subject Specfic Vocabulary Flashcards
Advertising
A method of communicating information about the product; the business pays for advertising time/space.
Aim
Intention to reach a goal
Air pollution
The persence or introduction of harmful substances into the air causing disease
Asset
Something the business owns; it has a value.
Boston Matrix
A tool for analysing the contribution made by each product in a business’ product portfolio. It plots each product’s position according to its market share and the rate of growth of the market.
Average rate of return
Average rate = average return per annum / initial x 100
Break- even chart
A diagrammatic representation of the costs and revenue for a product; it plots total costs against total sales revenue, showing the break-even point where they cross.
Brand image
The consumers’ perception of the brand, such as character, qulities and shortcomings.
Buffer stock
A stock of raw materials held in reserve to protect the production process from unforeseen shortages.
Cash
Money that the business has in cash or at the bank
Break even output
When there is netheir profit nor loss, where the business’ total sales equal total costs
Cash inflow
Money received by the business from its operations or investments.
Centralisation
Maintaining control by keeping authority at the senior levels of the organisation.
Bussiness plan
How the business intends to operate
Channels of distribution
The route the ownershio of the product transfers from the seller to the buyer. May be single transaction or pass through others.
Cash flow forecast
A financial plan that will estimate the money coming into and going of the bussiness on a month by month basis
Commission
An amount of money paid to an employee that is based on a percentage of the sales he/she achieved; paid in addition to a basic salary.
Cash Outflow
Money paid out by the business to fund operations
Competitive pricing
Setting the price of a product so that it is in line with competitors’ prices.
Chain of Command
The line through the hierarchy that shows who is responsible from the top to bottom
Closing balance
The amount that remains in the account at the end of an accounting period
Consumer spending
The money spent by households on goods and services to satisfy their needs and wants.
Competition
The rivalry between businesses looking to sell their goods/services in the same market.
Cost
The money spent by a business on goods and services.