Working In The Design Industry Flashcards

1
Q

A visual image created for a specific reason

A

Graphic

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2
Q

A document created by the designer after initial communication with the client; spells out:
- deliverables
- schedule
- budget
- scope
- target audience
- approval process

A

Design/Creative Brief

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3
Q

Technical requirements for agreed-upon deliverables

A

Specifications

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4
Q

Visual guides that represent the basic structure of a design

A

Wireframes

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5
Q

Successive versions of a design as it evolves from the first sketch to the final look and feel

A

Iteration

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6
Q

The two-way communication between the designer and client where each round helps guide the development of the design

A

Feedback loop

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7
Q

Defines the boundaries of the project and sets the expectations

A

Scope

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8
Q

Occurs when the client adds requests for new work that are outside the original agreed-upon scope for the project

A

Scope creep

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9
Q

A document the designer creates and delivers to the client when they ask for changes outside the original scope

A

Change order

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10
Q

A collective effort by a group of people to achieve a specific goal by a defined schedule with allocated resources

A

Project

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11
Q

The overall group of people who do the work on the project

A

Project team

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12
Q

The person who organizes the efforts of a smaller group focused on specific tasks in the project

A

Team leader

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13
Q

The person who guides the overall project team, makes a plan, monitors performance and progress, and keeps communication flowing throughout the team

A

Project manager

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14
Q

A person within the organization with the authority to oversee the project; the ultimate decision-maker, who allocates resources and can green-light, suspended, or cancel the project

A

Project sponsor

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15
Q

Outside individuals or groups who are contracted to perform some part of the project work

A

Vendors

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16
Q

Everyone involved with and affected by the project, both internal and external to the organization

A

Stakeholders

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17
Q
  1. Initiating
  2. Planning
  3. Launching
  4. Execution
  5. Completion
A

The 5 Phases of a Project

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18
Q

In which project phase are
- project goal and scope defined
- first estimates of budgets and resources made
- team members identified

A

Initiating Phase

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19
Q

In which project phase does the project manager outline specific details of how project goals are to be met in
- requirements
- schedules
- deliverables

A

Planning Phase

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20
Q

In which project phase is
- the team assembled
- details communicated
- work begins

A

Launching Phase

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21
Q

In which project phase is the project ongoing and progress is monitored

A

Execution Phase

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22
Q

In which project phase have
- project goals been met
- products and services delivered
- customer/client signs off to acknowledge project completion
- AAR

A

Completion Phase

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23
Q

Content that belongs to someone and is protected by copyright laws

A

Intellectual property

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24
Q

Refers to laws and practices that protect the rights of authors of creative works

A

Copyright

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25
Q

Who can hold copyright of a creative work?

A
  • the person who created the work
  • the company who hired the author of the creative work
  • the purchaser of the copyright
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26
Q
  • drawings, paintings, photographs
  • videos and movies
  • music and lyrics
  • books and articles
A

Examples of creative works

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27
Q
  1. Copyrightable subject matter (e.g. not facts or data)
  2. Original work or significant variation
  3. Fixed, tangible form (digital included)
A

3 requirements for copyright

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28
Q

An agreement in which the copyright holder gives permission to use content; contains terms and conditions

A

License

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29
Q

Using copyrighted content without permission, which can result in a lawsuit

A

Infringing

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30
Q

TRUE or FALSE
The copyright symbol (©) is just a formality stating that the copyright owner is asserting their rights; the absence of this symbol doesn’t mean that a work isn’t copyright

A

TRUE

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31
Q

What content can be used freely, has expired copyright or is public property, and includes anything published before 1924?

A

Public Domain content

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32
Q

A non-profit organization enabling the sharing and use of creative works that offers various licenses for authors of creative content

A

Creative Commons

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33
Q

An signed agreement granting permission to use someone’s image which is needed whether the model was paid or not

A

Model release

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34
Q

TRUE or FALSE
A model release is not needed for taking photos of people in public

A

TRUE (unless you will sell the photos)

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35
Q

Photographing on marked private property is _____.

A

trespassing

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36
Q

You don’t have the right to take pictures of people where there’s an expectation of _____.

A

privacy

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37
Q

A document signed by the photographer granting the client permission to duplicate/sell a photo

A

Photo release

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38
Q

An agreement granting permission to use the image of a structure or location, needed to publish or sell photos of recognizable private property

A

Location / property release

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39
Q

TRUE or FALSE
Location release is not needed for public property

A

TRUE (unless you want to sell)

40
Q

When an image is used alongside a news-related story (magazines, newspapers, non-commercial publications) where images are used not to sell a product, but illustrate a point

A

Editorial use

41
Q

In general, releases are not needed for _____ use.

A

editorial

42
Q

Images composed of a rectangular grid of pixels and are resolution-dependent

A

Raster

43
Q

The smallest unit with which Photoshop can define a single point of color

A

Pixel

44
Q

The measure of the density of pixels in a raster image

A

Resolution

45
Q

Images that are not made of pixels and are resolution-independent; can be described as paths

A

Vector

46
Q

To turn an image into a set of pixels

A

Rasterize

47
Q

A term used interchangeably with the term raster; also, a mode in Photoshop, referring to how much info is contained in each pixel: one bit, so either black or white.

A

Bitmap

48
Q

The size of the file on disc; also, the pixel dimensions of the file

A

Image size

49
Q

The physical size of the image when it’s output is measured in inches, centimeters, etc.

A

Document size

50
Q

Changing the pixel dimensions of an image file

A

Resizing

51
Q

How an application (like Adobe Ps) decides what image data to keep when an image is resized

A

Resampling

52
Q

Objects composed of one or more straight or curved segments connected by points. Have no appearance by themselves, but are merely mathematical objects that describe 2D shapes; made visible in output by formatting with fills and strokes

A

Vector objects

53
Q

Colors that fill up the area inside a path or selection

A

Fills

54
Q

The colors that are applied to the outline of a path or selection

A

Stroke

55
Q

To generate or output an image from a set of instructions

A

Render

56
Q

Indicates the presence of objects that you want to direct the viewer’s eye to

A

Positive space

57
Q

The empty areas around elements

A

Negative space

58
Q

A kind of negative space that frames a composition

A

Background

59
Q

An element used to give structure to a composition, to divide space, frame information, and guide the eye

A

Lines

60
Q

Two-dimensional objects defined by boundaries made up of lines or color; either geometric or organic and irregular

A

Shapes

61
Q

A three-dimensional representation of a shape; gives the impression of having height, width, and depth; geometric or organic and irregular

A

Form

62
Q

What are the two primary methods for creating the impression of form?

A

Lighting effects and textures

63
Q

Create the impression of various surfaces, giving a tactile element to a design

A

Textures

64
Q

Refers to the placement of elements; symmetrical, asymmetrical, or radial

A

Balance

65
Q

Refers to the position of text or graphics that items that go together are in line with one another; allows you to organize content, create groups, and make connections you want to convey to the viewer

A

Alignment

66
Q

What is the key tool for creating alignments?

A

Grids

67
Q

The way in which design elements are grouped close together or spaced far apart; used to establish visual connections between elements, creating organization, structure, and hierarchy

A

Proximity

68
Q

The repeated, consistent use of visual elements which creates a professional, unified look and feel; strengthens the message by being more memorable

A

Repetition

69
Q

Occurs when elements are repeated in a regular or predictable manner, creating a sense of movement

A

Rhythm

70
Q

Determines how the viewer’s eye moves through the design

A

Flow

71
Q

The size of objects in relation to one another; by adjusting this, you create emphasis and add visual interest

A

Scale

72
Q

Occurs when all elements are used effectively, and everything works together to contribute to the overall message

A

Unity or Harmony

73
Q

A whole that is perceived as more than the sum of its parts

A

Gestalt

74
Q

The art of formatting and arranging type; also, refers to the actual appearance of text

A

Typography

75
Q

Refers to the design of a set of characters

A

Typeface

76
Q

Refers to the digital file on your computer for a specific typeface

A

Font

77
Q

How easy or hard it is to read text based on the arrangement of type

A

Readability

78
Q

A feature of typeface design; refers to how easy or difficult it is for people to distinguish and recognize the various characters in a typeface

A

Legibility

79
Q

Font/point size, leading (line spacing), letter spacing, word spacing, line length, alignment, and color

A

Factors affecting readability

80
Q

Give examples of type styles

A

Bold italic condensed extended semi-bold light Etc

81
Q

When this feature is on, InDesign can achieve more even spacing and line endings in a paragraph; too many reduces readability

A

Hyphenation

82
Q

Refers to the space between two letters

A

Kerning

83
Q

Kerning method in which InDesign determines the optimal space between letters based on their shapes

A

Optical kerning

84
Q

Kerning method controlled automatically by font settings

A

Metric kerning

85
Q

Refers to the spacing between all the characters in a selection of text

A

Tracking

86
Q

The ratio of the width to the height of an image; also used to indicate with the height of screens. The width number is always listed first.

A

Aspect ratio

87
Q

A composition technique that divides the image into a 3X3 grid; points of interest should align where grid lines intersect to make an effective composition

A

Rule of thirds

88
Q

To remove some parts of an image to emphasize other areas

A

Cropping

89
Q

Elements in an image that are closer to the camera than the subject

A

Foreground

90
Q

Elements that are behind the subject in an image

A

Background

91
Q

Similar to luminosity ‐ lightness or darkness in an image; can be used in reference to color

A

Tone

92
Q

Difference between lights and darks in an image or between colors

A

Contrast

93
Q

How much of a photograph appears in focus; deep focus and shallow focus

A

Depth of field

94
Q

What is visible through the camera, everything you can see in a photograph

A

Field of view

95
Q

A characteristic of light that makes it appear warm with reds and yellows or cool with blues and greens

A

Color temperature

96
Q

Used to give the most accurate reproduction of colors as seen in neutral lighting conditions; its purpose is to compensate for the color temperature of different lighting conditions and eliminate color casts in photos

A

White balance