when economic performances improve how do buienesses respond Flashcards
Summary of Economic performance
The GDP (Gross Domestic Product) is the total monetary value of all the finished goods and services within a country.
In 2022, Australia’s GDP was $527.7bn
The more goods and services businesses sell, the higher the GDP.
In Australia, the mining industry makes a substantial (large) contribution to our GDP. However, we may not be able to rely on the mining industry forever. Why not?
Improving Australia’s GDP
In order to improve Australia’s GDP, businesses could adopt the following four strategies:
Increasing their research and development spend
Adjusting marketing strategies
Improving the skills of your workforce
Stepping up the production capacity
Increasing R@D spending
In order to respond to the pressures of customers and competitors, businesses are encouraged to conduct research and development (R&D). For example, undertaking new product or software design.
R&D can help businesses gain a competitive advantage. by developing new and innovative products, processes, or services.
Not all businesses are able to afford R&D. Fortunately, federal and state governments are offering grants and tax incentives to businesses who can prove they’re undertaking R&D.
adjusting marketing strategies
Businesses rely heavily upon marketing strategies when attempting to increase market share (the proportion of the market controlled by a business).
The internet is a valuable tool for businesses. It allow businesses to adjust their marketing strategies to reach a particular audience.
In your exercise book, answer the following two questions:
improving the skills of the workforce
Employees MUST be well-skilled and possess the abilities to perform their role. This will improve business survival and productivity in a rapidly changing economic environment.
For example:
The ability to work in a diverse environment
Cross-culture competency (being aware of other cultures and their differences)
Flexibility and openness to learn
Strong communication skills
Effective in conflict resolution
improving production capacity
In order to improve productivity, businesses are encouraged to update / replace / maintain equipment.
This may be an expensive upfront cost, but in the long-term may reward the business, such as through increased productivity and production capacity.