Week 9: Perfect Competition Flashcards
A perfect competition is a market in which…
Many firms sell identical products to many buyers, no restrictions on entry into the market, established firms have no advantage over new ones, sellers and buyers are well-informed about prices
How does perfect competition arise?
The minimum efficient scale of a single producer is small relative to the market demand for the good or service so there is room in the market for many firms
What is a price taker?
A firm that cannot influence the market price because its production is an insignificant part of the total market
What is a firm’s total revenue?
The price of its output multiplied by the quantity of output sold
What does the market demand curve (D) and market supply curve (S) determine?
The market price and the market quantity produced
What is the total revenue curve (TR)?
Upward-sloping straight line that shows the relationship between total revenue and quantity sold
What is marginal revenue?
Change in total revenue that results from a one-unit increase in quantity sold
What is a firm’s marginal revenue in perfect competition?
Equal to the market price because the firm is a price taker
What is a firm’s marginal revenue curve (MR)?
The horizontal line at the market price
Why is a firm’s marginal revenue curve also its demand curve for its output?
Firm can sell any quantity it chooses at the market price so the demand curve for the product is a horizontal line at the market price
What does a horizontal demand curve illustrate?
Perfectly elastic demand for the firm’s product because it is a perfect substitute for an identical product from another firm
Is the market demand for a firm’s product perfectly elastic?
No, its elasticity depends on the substitutability of the product for other goods and services
What decisions must a firm make to maximize economic profit?
How to produce at minimum cost, what quantity to produce, whether to enter or exit a market
How does a firm decide how to produce at minimum cost?
By operating on its long-run average cost curve or with the plant that minimizes long-run average cost
What can we find from a firm’s cost curves and revenue curves?
The output that maximizes the firm’s economic profit
What can be derived from a firm’s total revenue curve and total cost curve?
Economic profit curve (total revenue-total costs)
How do you find the profit-maximizing quantity?
No other output rate achieves a larger profit. Other output rates would incur an economic loss or make zero economic profit (break-even point)
What is an alternative way to find the profit-maximizing quantity?
Marginal analysis, which compares marginal revenue with marginal cost
What happens to the firm’s marginal revenue and marginal cost as output increases?
As output increases, marginal revenue remains constant and marginal cost eventually increases
What happens if marginal revenue exceeds marginal cost (MR>MC)?
Revenue from selling one more unit exceeds the cost of producing it and an increase in output increases economic profit
What happens if marginal revenue is less than marginal cost (MR
Revenue from selling one more unit is less than the cost of producing it and a decrease in output increases economic profit
What happens if marginal revenue is equal to marginal cost (MR=MC)?
Revenue from selling one more unit equals the cost incurred to produce it. Economic profit is maximized and either an increase or deacrease in output decreases economic profit.
What is a firm’s profit-maximizing output?
Its quantity supplied at the market price
How do profit-maximizing responses to different market prices show the law of supply?
If the price of a good were higher than the market price, firm would increase production. If the price were lower, firm would lower production.