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BUSI ANALYTICS > Week 8 > Flashcards

Week 8 Flashcards

1
Q
  1. Traffic metrics
A 
Total traffic
Direct visitors
Referrals
Organic
Social media
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2
Q
  1. Conversion metrics
A

Bounce rate
Conversion rate
Conversion funnel rates
Cost per lead

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3
Q
  1. Email marketing
A 
Delivery rate
Bounce rate
Open rate
Click through rate
Conversion rate
Unsubscribe rate
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BUSI ANALYTICS (8 decks)

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