Week 4: Outcomes of Internationalisation Flashcards
What are the five business-level outcomes of going international?
Innovation, productivity, export market-oriented behaviour, capabilities, and competitiveness.
What are the two forms of innovation?
Technological and non-technological
What are the two forms of technological innovation?
Product and process
What are the two forms of non-technological innovation?
Marketing and organisational
Define product innovation
A good or service that is completely new or has undergone significant improvements. The improvements can encompass technical specifications, components, or materials, software in the product, user-friendliness, or other functional characteristics (Frugal Innovation)
Define process innovation
Denotes a completely new or substantially enhanced production or delivery method. Examples include significant upgrades in techniques, equipment, and/or software (Callaghan Innovation)
Define marketing innovation
A new marketing method embracing substantial upgrades in product design or packaging, product placement, product promotion or pricing. It is a new way of engaging the market.
Define organisational innovation
Denotes a new organisational method in business practices, workplace organisation or external relations.
Define capabilities.
A collective of valuable transformative routines which harness together skills, knowledge, collective learning, and other competencies to orchestrate organisational actions required to pursue specific outcomes.
What are static capabilities?
Knowledge, networking, management, marketing, entrepreneurial, financing, innovation and learning.
What are dynamic capabilities?
Based on the understanding that if you succeed through time, you must be able to transform some of the static into transformational capabilities.
What are the four dynamic capabilities?
Absorptive capabilitites, dynamic social capital, dynamic managerial, and ambidexterity
What are the national-level outcomes of internationalisation?
Economic growth, employment, standards of living
Define the export-led growth hypothesis.
A rise in exports generally leads to a rise in GDP. GDP can also cause exports.