Week 4 Flashcards
SWOT and Strategic choices
KDC acronym
Key Distribution Center
KSF acronym
Key Success Factors
Competitive strategies
the logic through which companies exploit their distinctive competences in order to create value
- Based on the efficient border to the industry
- Based on the strategic clients to serve
- Building mini-monopole
Competitive logistics: volume strategy
Competitive logistics: Differentation strategy
Upper scale differentation
Consists in proposing a product with a perceived value higher than the competitors’ offers, justifying a higher price
time to market
is the length of time it takes from a product being conceived until its being available for sale. TTM is important in industries where products are outmoded quickly. A common assumption is that TTM matters most for first-of-a-kind products, but actually the leader often has the luxury of time, while the clock is clearly running for the followers.
SBU meaning
Strategic Busieness Unit