Week 3 Flashcards
(49 cards)
The Cognitive Revolution
Pure behavioral psychology to a more cognitive approach
Behavioral psychology - can’t figure out whats going on in the brain so look purely at behavior
Brain as a computer system - recalls, encodes, registers
The Modal Model of Memory - Atkinson and Shriffin - what are the 4 parts
Sensory Store
Short-term store
Long-term store
A control process that serves multiple important functions
What does the control process do in the modal model - 3
1 - Selects a subset of the material from the sensory store to become active in the short-term store
—Select most important info to use - where attention is directed - don’t pay attention to the feeling of your clothes or how they keys feel in class
- Used to rehearse material in the short-term store, rehearsed material can then enter the long-term store
- Can activate material from the long-term store and bring it to the short-term store
Sensory Memory
Makes info available for processing but only a subset is selected for processing - need to be able to detect important and unpredictable stimuli when they arise - child calling for help, floor being slippery
General term for very brief
Large capacity
Memory store
Sensory Registers
A point where info from the modalities comes together into one store
Haptic, echoic, iconic, olfactory, gustatory
Idea of attention coming in but the stuff we actual use is in sensory register
Iconic Memory
brief memory store for visual information - assumed to be the first stage of processing for all visual info
Holds info just long enough for that person to selectively attend to a subset of the material and process it further - brief bc theres always new info coming in
PreCategorical Stimuli
Stimulus that has not been processed to the point of having meaning other than its there
Post Categorical Stimuli
Info has been processed to the point of having meaning - things that are selected
Pre and Post Categorical - is it true?
No evidence for long-lasting pre-categorical memory in any modality
Immediately gets categorized
Instead, it appears we experience stimulus persistence only briefly after the presentation of stimuli - new idea of what sensory memory is - it is modality specific
Saw something and turned away - can still remember what you saw for a second
This persistence should not be considered memory any more than an afterimage
Material that is available more than about 100ms after the removal of a stimulus should be attributed to stimulus and info persistence
Stimulus Persistence
Residual neural activity produced by the presentation of a stimulus
Fades quickly over time
Or is replaced if a new stimulus is presented
Information Persistence
The availability of this stimulus information even after the stimulus has been removed
Whole Report Paradigm
Recall as many letters as possible from anywhere in the array
On average 4.6 letters out of 12 were able to be identified
Was this how much they saw?
Or how much they could report before it faded
Logic - capacity of iconic memory could be quantified as the number of letters a person can report from a randomly chosen row multiplied by the number of possible rows
If the whole-report performance was because of only seeing 4.6 letters, then performance here should be 4.6 ÷ 3, or about 1.3 letters
But, if it was because of rapidly fading memory, partial-report scores should be higher than whole-report scores for the duration of iconic memory.
Partial Report Paradigm
Recall a cued/tone row (high top, low bottom) after a delay ranging from 0 to 1000ms
Logic - capacity of iconic memory could be quantified as the number of letters a person can report from a randomly chosen row multiplied by the number of possible rows
If the whole-report performance was because of only seeing 4.6 letters, then performance here should be 4.6 ÷ 3, or about 1.3 letters
But, if it was because of rapidly fading memory, partial-report scores should be higher than whole-report scores for the duration of iconic memory.
Partial Report Advantage
On average participants reported 3.4 out of 4
For a partial report score of about 11 (3.4 items x 3 rows) compared to the whole report score of 4.6
The partial report ad vas observed up to cue delays of about 500ms
Sperling’s Conclusions
iconic memory has an unlimited capacity but a duration of less than 500ms
a) for a brief period of time most visual information is available to participants and
(b) after about 500 ms only a subset of information is available.
Presenting a flash of light after the presentation of the array eliminated participant’s ability to report items
—Because items can be erased with a flash - the material must be perceptual in nature or pre-categorical - not yet identified as specific numbers or letters -
—If someone could identify numbers or letters - post-categorical - then the material could be rehearsed and some items could be reported even following the flash of light
Proposed that the best way to conceptualize iconic memory - as a store comprised of rapidly fading pre-categorical icons that havent been identified
Argued that iconic memory only contained perceptual info - icons needed to be scanned to extract categorical info
rling’s Conclusions
Critiques of Sperling
Contradicting evidence for his idea that iconic memory is a rapidly fading, pre-categorical memory store that is independent from other short term memory stores
—-Some categorical info is available even when an array is presented only briefly
Some of the partial report advantage may actually be the result of output interference.
—–The very act of reporting recall distorts memories or allows material in short-term memory to be lost
—-Whole report more affected because a 12 max items vs. 4
Not a duplicate of the stimulus in fading form
—-Identity info lasts longer than location information - info in iconic memory is not well described as a fading icon - different aspects fade at different rates
Can stimulus persistence explain the partial report advantage?
Stimulus persistence is brief 200 ms and is estimated to last about 200ms in ideal conditions - cannot explain partial report advantage
Inverse Duration effect
stimulus persistence appeared to decrease as the duration of the stimulus increased, which explains why, at longer durations, participants experienced sequential, instead of simultaneous, arrays.
Conclusion: stimulus persistence appeared to decrease as the duration of the stimulus increased
—- Duration - moves into short-term memory - moving into a conscious controlled level and need more time - not automatic
Partial Report advantage solution?
information persistence - the availability of stimulus information after the stimulus has been removed
Irwin and Yeoman varied the duration of the stimulus display in a partial report paradigm experiment
—Found no effect of stimulus duration and large effect of cue delay
—If partial report was being completed because of stimulus persistence, then an inverse duration effect should have been observed
Conclusion: Participants were using another resource, which they termed information persistence, to perform the task.
Compare and Contrast stimulus and info persistence
*Stimulus persistence and information persistence are two separate and dissociable phenomena
*Stimulus persistence is pre-categorical and has a duration of about 100 ms
*Information persistence is categorical and has a duration up to 30 seconds
*Not sensory in nature, but is the same type of memory as short-term memory
Echoic Memory
Describe a brief pre-categorical auditory memory store that holds all incoming auditory long enough for the listener to select and further process the information of value
Sensory memory and decision making
Conclusion: use sensory memory when it is available to improve decision-making accuracy and the quality of info extracted from sensory memory improves with delay up to 500
Modality effect
better at remembering the last two items on the list when they read the list out loud - echoic memory