Week 1 Flashcards
Visual Story Telling
- Visual Components
- Contrast and Affinity
- Space
Pictures are made up of 3 Fundamental building blocks:
Story: Plot, character, and dialogue
Sound: Dialogue, sound effects, and Music
Visuals: All visuals are the visual components
Example: Scenery, props, costumes
Basic Visual Components
Space Line Shape Tone Color Movement Rhythm
Terminology: The Screen: The 2D screen where we see pictures.
Movie screens TV & computer screens Screens on cell phones and other handheld devices Hanging canvases in museums Pages in books and magazines Display photos Drawings
Terminology: Real World & Screen World
Real World:
The environment in which we live
3D reality
Screen World:
Images on the screen
The picture world we create w/ cameras, brushes, pencils, computers
Terminology: FG, MG, BG
Foreground (FG)
Objects closer to the viewer or camera
Midground (MG)
Objects that are farther away from the viewer or camera
Background (BG)
Objects that are farthest away
Terminology: The Picture Plane
The Picture Plane
Frame lines will surround anything visual in the screen world.
The frame lines create a picture plane.
The picture plane is the “window” within which the picture
exists.
Visual Progression
Point:
Line:
Plane:
A point becomes a line becomes a plane
Visual Progression
This a progression.
From a point, to a line, to a plane, to a volume.
Keys to Visual Structure
Based on the Principle of Contrast & Affinity
Contrast means difference
Affinity means similarity
Terminology: Contrast, Tone
Contrast:
Difference
Tone:
Brightness of Objects
(ex: organized by a gray scale)
Terminology: Maximum Contrast of…
Maximum Contrast of Tone
Terminology : Affinity: Similarity…
Tonal Affinity:
***Greater/Less Visual Intensity
The greater the contrast in a visual component, the more the visual intensity or dynamic increases.
The greater the affinity in a visual component, the more the visual intensity or dynamic decreases.
OR
Contrast = Greater Visual Intensity Affinity = Less Visual Intensity
What does Visual Intensity mean?
Which half is more intense?