Web Vocab

Question 1

A permanent redirect from one URL to another. This type of redirect is usually used to redirect from an old website page to the new website page.

Answer 1

301 Redirect

Question 2

An error message that a user sees when what was requested cannot be found. This is often due to trying to reach a page that doesn’t exist or an incorrectly typed page URL.

Answer 2

404

Question 3

The design of products, devices, services, or environments for people who experience disabilities.

Answer 3

Accessibility

Question 4

An abbreviation for “Alternative Descriptive Text” that is added to the image tag. ALT text plays an important role in optimizing websites for ADA compliance and SEO ranking.

Answer 4

ALT Tag

Question 5

“Application Program Interface” is how computers and applications communicate with one another.

Answer 5

API

Question 6

The amount of data that can be transmitted over a connection in a given time.

Answer 6

Bandwidth

Question 7

Points when your website will adjust to accommodate the screen size to make sure the user has the best experience viewing the website at that size.

Answer 7

Breakpoints/Media Queries

Question 8

The percentage at which a person leaves your site from the entrance page without interacting with the page.

Answer 8

Bounce Rate

Question 9

Temporary data storage that helps site speed by storing relevant information on your computer the first time you visit a website.

Answer 9

Cache

Question 10

Data saved by your web browser onto your computer. It identifies you. From how often you visit a website, to what parts you visit the most, even your preferences when browsing and more.

Answer 10

Cookies

Question 11

Can be text, image, banner, or button that uses action oriented language to get the user to click and engage with the website.

Answer 11

Call-to-Action (CTA)

Question 12

An identifier used to define different sections of a website to help target for styling purposes in your CSS file.

Answer 12

Classes

Question 13

“Cascading Styling Sheets”. This is a code that tells the browser how to display your website. This includes global styles for fonts, colors, images, menus, etc…

Answer 13

CSS

Question 14

“Content Management System”. A software system (like Hubspot or WordPress) that is used to edit the content on your website. A CMS website makes sure you do not have to go back to the agency every time you want to make a change or add content.

Answer 14

CMS

Question 15

When a search engine sends a bot to your website to gather information on pages that exist and no longer exist and update their database based on the info they gather.

Answer 15

Crawl

Question 16

“Content Delivery Network”. A geographically distributed group of servers which will work together to provide fast delivery of internet content.

Answer 16

CDN

Question 17

“Domain Name System” The phonebook of the internet. DNS translates domain names to IP addresses so browsers can load internet resources.

Answer 17

DNS

Question 18

“Favorite Icon” The icon that appears in your website browser tab.

Answer 18

Favicon

Question 19

A platform for developing software applications. It provides a foundation on which software developers can build programs for a specific platform.

Answer 19

Framework

Question 20

“File Transfer Protocol” When it comes to websites, this is how files are uploaded to the internet.

Answer 20

FTP

Question 21

A web server where the files for your website are stored.

Answer 21

Hosting

Question 22

“HyperText Markup Language” is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as CSS and scripting languages such as JavaScript.

Answer 22

HTML

Question 23

“HyperText Transfer Protocol Secure” or HTTPS is the secure version of HTTP, the protocol over which data is sent between your browser and the website that you are connected to. When a website uses HTTPS, then the data you enter will be encrypted and therefore secure.

Answer 23

HTTP & HTTPS

Question 24

A programming language that is commonly used to create interactive effects within web browsers.

Answer 24

JavaScript

Question 25

Snippets of code that tell search engines important information about your webpage, such as how they should display it in search results. They also tell web browsers how to display it to visitors. Every webpage has them, but they're only visible in HTML code.

Answer 25

Meta Tag

Question 26

This can also be called a menu, this is how visitors get to different parts of your website.

Answer 26

Navigation

Question 27

Refers to the amount of time it takes to load all content on a specific web page.

Answer 27

Page Speed

Question 28

A predesigned web page that you can customize. The page template would include font, style, formatting, tables, graphics and other elements commonly found on a web page.

Answer 28

Page Template

Question 29

An add-on to a CMS (such as WordPress) to allow you to add features and extend functionality to your website.

Answer 29

Plug-In

Question 30

The amount of time it takes for changes to your domain name servers to take effect.

Answer 30

Propagation

Question 31

The company used to resgister a domain.

Answer 31

Registrar

Question 32

An approach to web design that makes web pages render well on a variety of devices and window or screen sizes.

Answer 32

Responsive Design

Question 33

Code that you put on your website to help the search engine give more informative results for users.

Answer 33

Schema Markup

Question 34

The process of creating and modifying content for the best visibility on search engines.

Answer 34

Search Engine Optimization (SEO)

Question 35

"Search Engine Results Pages"

Answer 35

SERP

Question 36

A technique used in web development which involves utilizing scripts on a web server that produces a custom response for each user's request to the website.

Answer 36

Server Side Scripting

Question 37

The organization chart of all the pages on a website.

Answer 37

Sitemap

Question 38

"Secure Sockets Layer" A secure protocol developed for sending information securely over the internet.

Answer 38

SSL

Question 39

The overall experience of a person using a product such as a website or computer application, especially in terms of how easy or pleasing it is to use.

Answer 39

User Experience (UX)

Question 40

The means by which the user and a computer system interact, in particular the use of input devices and software.

Answer 40

User Interface

Question 41

A visual guide used to show the structure of a web page without any design elements. "Blueprint"

Answer 41

Wireframe

Question 42

"What You See Is What You Get". An interface inside some CMSes that allow you to apply styles to text and insert graphics.

Answer 42

WYSIWYG

Question 43

A method of redirecting a visitor from one page to another web page, used for temporary situations only.

Answer 43

302 Redirect

Question 44

The clickable words in a hyperlink.

Answer 44

Anchor Text

Question 45

When one website hyperlinks to another website usin HTML href code. If a website has incoming backlinks from other relevant websites, the links are votes of trust for that website. This results in better rankings on Google.

Answer 45

Backlinks

Question 46

The percentage of users who take a desired action such as a purchase or filling out a contact form.

Answer 46

Conversion Rate

Question 47

Uses various programming tools to send and retrieve data without having to refresh a web page.

Answer 47

AJAX (Asychronous JavaScript and XML

Question 48

The part of your website where you update software, publish blogs in your CMS and upload new products. "Behind-the-scenes

Answer 48

Back-end

Question 49

A server-side programing language used to develop fluid websites and connect to databases.

Answer 49

PHP (Hypertext Preprocessor)

Question 50

A web development framework that's been around since the 80's. It's known for it's ease of use and readability.

Answer 50

Python

Question 51

A computer or system that provides resources, data, services, or programs to other computers, known as clients, over a network. There are many types of servers, including web servers, mail servers, and virtual servers. They store huge amounts of data, such as CSS sheets, and connect to other servers through internet connections.

Answer 51

Servers

Question 52

A type of website used to give your business a presence on the internet that will allow you to showcase your history, your team and the services or products your business offers. You will normally have the ability to create latest news and blog articles, plus create additional service and product pages. You should have a standard contact form and pages with calls-to-action on them to try and generate leads.

Answer 52

Brochure Style Website

Question 53

A business model that involves sales transactions being done on the web. Virtually every online shopping website- big or small - follows this structure. Any site where you can obtain items for sale over the internet is considered this.

Answer 53

E-Commerce Website

Question 54

If your website needs a specific purchasing, ordering, workflow or booking process that is intrinsic to your current companies day-to-day workings and will create efficiencies and increase revenue, then you would need this kind of website.

Answer 54

Custom Development Website

Question 55

A term used for making your website re-size and re-shape its layout to fit on any desktop or mobile device, dependent on its screen size, allowing for a fluid user experience.

Answer 55

Responsive website

Question 56

"Customer Relationship Management". A technology for managing all your company's relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships to grow your business. This system helps companies stay connected to customers, streamline processes, and improve profitability.

Answer 56

CRM

Question 57

"Development Operations". a set of practices that combines software development and IT operations. It aims to shorten the systems development life cycle and provide continuous delivery with high software quality.

Answer 57

DevOps

Question 58

"Graphical User Interface". A form of user interface that allows users to interact with electronic devices through graphical icons and audio indicator. Literally pictures instead of text. Icons.

Answer 58

GUI

Question 59

"Out of the Box". A feature of functionality of a product that works immediately after or even without any special installation without any configuration or modification

Answer 59

OOTB

Question 60

Angle brackets (< >) that book end an HTML element to help build the structure of a webpage. Closing tags include a forward slash (>)

Answer 60

Opening/Closing Tags

Question 61

“Software As A Service.” The most basic of cloud platforms; allows users to share files and collaborate on projects through their browser. Some SAAS platforms include Google Drive and Dropbox. Other cloud options are Platform as a Service (PAAS; Facebook, Twitter, etc.) and Infrastructure as a Service (IAAS; Amazon Web Services, Microsoft Azure).

Answer 61

SAAS Platforms

Question 62

The bare bones structure of a website. No fonts, colors, or images, this layout is the first step to making sure that the foundation is sound before content is added.

Answer 62

Wireframe

Question 63

An iterative, incremental method of managing design and development. In this workflow, requirements evolve from sprint to sprint, and teams work in a collaborative structure.

Answer 63

Agile Workflow

Question 64

"Application Programming Interface" Allows two software programs to communicate with each other. One program can call another program's API to get access to data or functionality of the other program.

Answer 64

API