Voting behaviour and the media Flashcards

1
Q

social Class

A

AB - Managerial position - Conservative
C1 - Junior Managers - typically Conservative
C2 - Skilled Manual - typically Labour
DE - Semi-skilled/Unskilled Worker - Labour

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

influence of class on voting

A

Influential in 60s - less so now
Class = identity
Parties have a strong root in communities, eg Labour and TU
Selfish - Con protects wealthy, Lab aids poor

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

class voting stats

A

class voting DE for Lab
1967 - 64%
2015 - 41%
class voting AB for Con
1967 - 78%
2017 - 43%
smaller parties
UKIP - 17% DE
Lib Dem - 8% AB

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

reasons for decline of class voting

A

class dealignment - people no longer feel heavily associated to a class
Lib Dems and centerist parties appealed to a wider class base
rise in the importance of valence which is more important than class

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

deviant voters

A

People who vote against their social characteristics - eg working class conservative

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

floating voter

A

votes unpredictably in election

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

class voting and EU referendum

A

DE voted 64% to leave
AB 43% to leave
ACTUALLY more issue based - class C2 D and E was more negatively effected by an EU membership

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

instrumental voting

A

voting on self interest - often economic

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

Gender and voting

A

no difference in how they vote

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

Age and voting

A

younger = labour - less responsibilities, more socialists views, more equality, emotional voters
younger = radical - SNP, Green, Lib Dems etc
older = conservative - more responsibilities, rational

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

young voting proof

A

black minority ethnic [BME] vote labour
70% - 1997
65% - 2017
approx 20% for conservative

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

reduction of ethnic voting

A

the BME communities are climbing the class ladder and therefore the amount of labour voters has reduced - but still established party links

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

region and voting

A

voting due to living in an area
eg lab better organised in North
often class voting - eg rich and con

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

what factors actually effect voting?

A

age, ethnicity, region/economic, [class]

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

why does turnout vary?

A

importance - the valence of issues being discussed
close majority - the more likely a majority the lower the turnout eg 2001/5 con very divided therefore obvious a lab gov
hapathy - 2001 people satisfied therefore don’t need to vote

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

class turnout

A

C, D and E often have a lower turnout as they may feel the outcome doesn’t effect them or they feel more distant from politics

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

long term downward trend in turnout

A

consists of mostly and downward voting figure for 18-24 - young voting fell 50% 1992 –>
due to:
apathy and dissillusionment - policies that discriminate against the young eg high tuition fees and the idea that voting has no effect
participation outside of voting eg petitions
increased interest in single issues, not parties
the need to abstain from voting

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

dissillusionment

A

belief that politics does not take into account the views of the young/poor

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

apathy

A

lack of interest in voting as it is felt they have no effect

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

abstention

A

not voting as a protest to parties or whole system

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
21
Q

factors against decreasing turnout

A

labour, Lib Dems, and green all reported growing memberships after 2015 GE and EU referendum
youth turnout was high at Scottish independence - 16-17=75%, 18-24=54% and at the EU referendum - 18-24=64%
2017 GE saw a rise in youth vote 18-24=54%

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
22
Q

turnout by age groups 2017

A

18-24 = 54% (this is a major increase, usually 40%)
45-54 = 66%
65+ = 71%

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
23
Q

significance of turnout by age

A

majorly benefits conservative

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
24
Q

turnout by class 2017

A

AB = 69%
DE = 53%

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
25
significance of turnout by class
lower classes more likely to vote lab - but have a lower turnout as they feel that politics affects them less
26
turnout at other elections
turnout at non GE elections is much lower: apathy - feel their vote makes no difference
27
Core voters
voters who invariably support the same party
28
Partisan dealignment
The movement away from strong party affiliations, since the 1970s
29
end of two party dominance
main parties seen to be to encompassing and loyalty was lost emergence of 3rd parties - lab and con only gained 65% of vote in 2010, 66% in 2015 and 70% in 2005 partisan dealignment
30
2017 GE as evidence against multi party system
single issue election - Brexit votes changes, 3rd parties disregarded lab and con gained 82% of vote support for UKIP fell young people voted for lab support for SNP fell
31
valence issues
voting based on the stance of a party on an issue and their perceived competence to carry out that plan can also refer to general image of parties and leaders
32
competence
the ability of a party to govern successfully or efficiently - especially economic or in times of crisis
33
economic voting
voting based off gains from economic policies
34
labour downfall 2008-->
Labour was seen as incompetent at economic management post crash hence the turn to conservatives in 2010 and 2015
35
importance of a united party
a united party is key in competence to govern seen in recent european elections were lab and con only recieved 23% of vote
36
importance of strong leader
ed miliband, nick clegg, and gordon brown all punished for incompetence, weakness and indesivenes strong leaders are decisive and not easily swayed
37
examples of valence issues
competence of previous gov and parties economic competence of gov and parties dominance of leader unity of party
38
rational choice model
voters who are not committed to one party and vote depending on the strengths and weaknesses of each party, good vs bad
39
salience
the importance of a matter: important enough to have an opinion on it, know the parties stance, and vote depending on the party stance
40
expressive voting
voting based on what would benefit society as a whole, moral voting
41
importance of party leader image at GE
in many ways represents party, people may vote for PM rather than MP due to parliamentary system - in debates, campaigns etc
42
blair, brown and Cameron leadership image
blair started very strong, weakened by Iraq war Brown indecisive, voted out in 2010 Cameron was much better than Miliband in 2015
43
qualities for a strong leader
record in office clear vision strong leadership honesty and sincerity compassion communication skills
44
leader's image is not important
1979 - Callaghan had better image than Thatcher the milk snatcher, he led 20% in polls 2010 - Nick Clegg was the most popular after the debates but his party's vote share fell by 1% and 5 seats matters only in close races
45
leader's image is not important 2015 GE
2015 GE labour vote share rose by 1.5% whereas conservative only rose 0.8% - but Cameron more popular? UKIP vote share rose 9.5% - by Farage very unpopular
46
The Corbyn Effect 2017
corbyn was very unpopular, in his own party and the press but managed to create bandwagon support, mainly from the young - leading to a revival in 2017 GE
47
Tactical voting
voting not for favourite party but for second choice party who have a better chance of winning
48
does tactical voting effect GE outcome?
hard to differintiate what. could have effected and what actually did: 2015 - tactical voting could have effected 77 constituencies 2010 - 10% of voters chose second choice, 16% of Lib Dems chose second choice 2015 Scotland - attempts made for tactical voting to prevent SNP win, but they won 56 seats
49
issues with news through online and social media
in the post truth era they can be heavily opinion based or propaganda like
50
importance of UK broadcasting law
TV and radio bound by law to remain neutral and balanced in reporting - BBC accused of left biased but not proven important as they are the main source of information for people
51
Impact of televised debates
have very little effect Nick Clegg very popular in 2010 but lost 1% of vote and 5 seats 2015 Cameron did not debate, Miliband given win over Sturgeon but he actually lost
52
1992 GE and the Sun
in 1992 the sun ran a fierce campaign against labour and more specifically Neil Kinnock which changed the opinion polls from labour lead to comfortable con majority
53
newspapers and their followings politics
Daily Mail - strong con - 74% Daily Telegraph - strong con - 79% Daily Express - strong UKIP - 77% Financial Times - con/lib dem - 40/14% Daily Star - no preference Guardian - Labour - 73% Daily Mirror - strong labour - 68%
54
influence of newspapers on voting behaviour
they do not influence but reflect and reinforce views: no strong evidence that they can change them the youth are moving towards social media not newspapers BUT the Sun has correctly backed every PM since 1979
55
social media and small parties
useful as it is unregulated - can post more ideas with stronger propaganda like images can connect with the youth vote - most likely to vote radical anyway can compete with larger parties as it is not as costly
56
momentum
political movement by labour in 2015 - radical left wing movement that used social media
57
opinion polls
surveys that ask members of the public how they feel about different issues and parties
58
do opinion polls effect voting behaviour?
2015 - a labour SNP coalition was feared as a dead heat was predicted between lab and con. con then campaigned against that coalition and won a few seats 2015 - lib dem predicted low vote so many marginal/swing seats did not vote for them
59
does it matter if opinion polls are wrong?
in 2015 polls over estimated labour vote and under estimated con support - this could have changed votes as labour defected and lib dem defected 2017 polls were innacurate - most saw a 10-12% lead for con, only had 2% important as they may effect voting, especially tactical voting
60
we should ban opinion polls before GE
influence the way people vote proven to be innacurate - 14, 15, 16, 17 politicians should not be slaves to public opinion
61
we shouldn't ban opinion polls before GE
useful in guiding politics polls would still be published abroad if banned they would be paid for by big companies and parties - further disadvantaging small companies and parties infringement on freedom of information
62
factors that effect the size of a parties core vote - long term
social class - eg con and AB - strong but in decline due to class dealignment age - the older the more likely to vote and right wing, youth support more radical left wing parties - very strong region - north lab, midlands mixed, south con - strong but often more about economics ethnicity - black and muslim vote lab but others are more variable eg hindi and sikh - strong but not definate partisan dealignment - the reduction of strong links to a party and unwavering support - erodes core voters
63
factors that effect floating voters - short term
valence - image of parties, leaders and their perceived competence - major economic voting - parties management of economy and how it will perform - major rational choice - how a party will effect them/community - moderate issue voting - the importance of an issue and how the party will handle it - moderate tactical voting - voting for least hated - uncertain party leaders - the competence of leaders - only significant in close races, even then not always press - newspapers, campaigns and debates - only influential if terrible opinion polls - can change tactical voting - not very much