voting behaviour

Question 1

factors that impact outcome of election ?

Answer 1

-intrest in brand/ reputation of the party
-voters from small areas suffer same issues vote for parties that help overcome it
-voting based on cost and benefit

Question 2

who won in the 1979 election ?

Answer 2

Margret thatcher won 339 seats

Question 3

what policies helped conservative win in 1979 election ?

Answer 3

-parties policies due to the nature of there manifestos
-thatcher was happy for opportunities to photos from making tea to holding a calf
-labour failed to control the trade union
-

Question 4

how many seats did labour have in 1997 ?

Answer 4

418 seats

Question 5

what party policies allowed labour to win in 1997 ?

Answer 5

-drove forward policies of modernisation
-new labour abondended nationalisation, tax increases and strengthening trade unions
-new labour had the interest of middle England

Question 6

how did labours campaign in 1997 help them win ?

Answer 6

-new labour developed proffesional voting machine focus groups and systimatically targeted marginal seats
-media centric figures Alister Campbell provide labour with expertise

Question 7

what wider context helped labour win in 1997 ?

Answer 7

-labour were consistently ahead of conservative polls since 1992
-economic recovery was slow and conservatives had lost their reputation as efficient managers of the economy

Question 8

how many seats did conservative win by in 2010 election ?

Answer 8

-by 306 seats

Question 9

what policies helped conservatives win 2010 ?

Answer 9

-all parties agreed biggest issue was to reduce the deficit
-conservative called for immediate cuts
-focused on attacking on labors mismanagement of the econonomy reckless overspending
-59% of the voters agreed the extra money spent by labour had been wasted

Question 10

how did the campaign help conservatives win in 2010 ?

Answer 10

-conservatives targeted marginal seats early
-gordon brown was picked up calling a women ‘bigoted’
-gordon brown due to the reccesion faced many finical issues took little credit on the action

Question 11

in 1945 class was ?

Answer 11

-deemed as the most important factor towards voting

Question 12

what do labour and conservative represent ?

Answer 12

-labour class solidarity
-conservative adds to status

Question 13

comparison with class voting ?

Answer 13

-in 1960 80% voted on class
-in 2010 38% voted on class

Question 14

in 1966 ?

Answer 14

-labour held 99 out of 100 constinuency with largest percent manual labourers

Question 15

comparison of BAME voters ?

Answer 15

-1997 70% labour, 18% conservative
-2017 65% labour, 21% conservative

Question 16

where do BAME usually live ?

Answer 16

-in poorer areas and inner cities

Question 17

what have Hindu and sikhs done ?

Answer 17

-have moved more towards conservative
-have prospered more than other groups

Question 18

why does labour have BAME appeal ?

Answer 18

-more tolerant of accepting diversity
-emphasis on social justice
-higher number of ethnic minority candidates

Question 19

who usually votes for labour party ?

Answer 19

-ethnic minority
-young voters

Question 20

why do women usally vote labour ?

Answer 20

-labour appealed to women all women shortlist
-women to women pink battlebus
-2010+2015 won mumsnet vote

Question 21

why do men vote conservative ?

Answer 21

-focus on economy security
-defence
-law and security

Question 22

where do south east usually vote ?

Answer 22

-conservative strong hold
-desert for labour in south east as much wealthier

Question 23

where do labour votes usally come from ?

Answer 23

-exception of south east London
-as young population
-greater ethnic minorities

Question 24

what did young people vote for in 2015 and 2017 ?

Answer 24

-18 to 24 year olds green 8% in 2015
-18 to 24 year old labour 67% in 2017

Question 25

why do young people vote labour ?

Answer 25

-abolish tuition fees
-free school meals

Question 26

difference between traditonal media and changing media ?

Answer 26

-traditional media report events accuratley educating public policy and foum for debate
-changing role focus on personalities scandals turning politicians into celebrities and mocking them

Question 27

how much of the UK follow a political leader on social media ?

Answer 27

-1/3

Question 28

example of celebrity endorsement?

Answer 28

-stormzy and labour most shared election related post

Question 29

what dominates election coverage ?

Answer 29

-in 2010 85% voters gained info from TV
-95% of people have hom tv