Vocabulaire unité 1 anglais>français Flashcards

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1
Q

a counter power

A

le contre-pouvoir

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2
Q

disinformation

A

la désinformation

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3
Q

to misuse something

A

faire mauvais usage de qlq chose

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4
Q

to keep in the check

A

garder sous-contrôle

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5
Q

to make people aware of something

A

sensibiliser les gens à qlq chose

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6
Q

it seems to me that

A

il me semble que

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6
Q

in my opinion

A

selon moi/ à mon avis

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7
Q

i guess that

A

je suppose que

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8
Q

i would say that

A

je voudrais dire que

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9
Q

everything suggests that

A

tout laisse à penser que

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10
Q

to urge peple to buy

A

inciter les gens à acheter

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11
Q

to put the brand’s name in theminds of customers

A

mettre le nom de la marque dans la tête des clients

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12
Q

to communicate about the qualities of a business

A

communiquer sur les qualités d’une entreprise/ d’une affaire

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13
Q

to emphasise and reinforce the brand identity and the reputation of a business

A

souligner/ mettre l’accent et renforcer l’identité de la marque et la réputation d’une entreprise

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14
Q

to highlight the benefits of a product

A

mettre en lumière/ en évidence les avantages d’un produit

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15
Q

it suggests

A

cela suggère

16
Q

an ad

A

une publicité

17
Q

advertising

A

la publicité

18
Q

a tagline

A

un slogan

19
Q

an adman

A

un publiciste

20
Q

purpose / goal/ aim / target

A

un but

21
Q

it is meant to…

A

cela set à

22
Q

so as to

A

afin de

23
Q

presumably

A

vraisemblablement

24
Q

it is aimed at…

A

cela vise à

25
Q

obviously

A

manifestement

26
Q

a target

A

une cible

27
Q

catchy

A

accrocheur

28
Q

witty

A

plein d’esprit

29
Q

to promote

A

promouvoir

30
Q

to endorse

A

soutenir

31
Q

to enhance

A

mettre en valeur

32
Q

an NGO

A

une ONG

33
Q

a billboard

A

un panneau publicitaire

34
Q

sponsorship

A

le sponsoring

35
Q

advertising campaign

A

campagne publicitaire

35
Q

a brand

A

une marque

36
Q

eye-catching

A

qui attire le regard