Vocab Unit 2 Flashcards

1
Q

Proximity

A

Digital elements that have a relationship should be grouped together

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2
Q

White space

A

Areas of the design not taken up by text or graphics

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3
Q

Allignment

A

Arrangements of elements in straight lines

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4
Q

Contrast

A

Two design elements that are different in look or feel

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5
Q

Hierarchy

A

Guides your eye to what is most important

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6
Q

Repitition

A

Helps your design have a continuous look or feel

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7
Q

Primary Colors

A

RED, YELLOW, and Blue

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8
Q

Secondary Colors

A

Made by combining the primary colors-orange, green, purple

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9
Q

Hue

A

Color

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10
Q

Saturation

A

How dark or light a color is

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11
Q

Monochromatic

A

Only uses one color at a time changes value or saturation

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12
Q

Analogous

A

Uses color that are next to each other on the color wheel

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13
Q

Complementary

A

Uses colors that are oppiste each other on the color wheel

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14
Q

Serif

A

Has little feet called serifs, at the end of each letter

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15
Q

Sans Serifs

A

without serifs

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16
Q

display

A

used for headlines

17
Q

script

A

Made to look like handwriting

18
Q

Tyography

A

The style or appearance of text

19
Q

Leading

A

The space between line of text

20
Q

Tracking

A

THe overall space between the characters

21
Q

Kerning

A

THe space between individual characters

22
Q

Word mark

A

THe name of the company or person is the logo

23
Q

Monogram

A

The initals of the company or person is the logo

24
Q

Pictogram

A

A picture representing the company or person