Vocab&Phrases

Question 1

desde cero

Answer 1

from scratch

Question 2

1 Cuerpo
2 Mentes
3 Capacidades: Autoestima, Empatía, Asertividad
4 Fuerzas: Voluntad, Compromiso, Focalización, Perseverancia

Answer 2

1 Body
2 Minds
3 Abilities: Selfesteem, Empathy, Assertiveness
4 Stregths: Will, Commitment, Focalization, Perseverance

Question 3

creando el futuro…

Answer 3

inventing the future

Question 4

nueva empresa innovadora

Answer 4

startup

Question 5

cumbre

Answer 5

summit

Question 6

sin marcarse fronteras

Answer 6

heedless of boundaries

Question 7

contando con nuevas tecnologías y entusiasmo propio de los jóvenes

Answer 7

possessed of new technology and youthful enthusiasm

Question 8

crear una nueva empresa

Answer 8

build a new company

Question 9

conseguir financiación

Answer 9

raise money

Question 10

sacar un estupendo producto nuevo al mercado

Answer 10

bring an amazing new product to market

Question 11

la burbuja de las punto-com ha explotado

Answer 11

The dot-com bubble had burst

Question 12

intentar desesperadamente conseguir más financiación

Answer 12

to try desperately to raise more capital

Question 13

discutiendo

Answer 13

arguing

Question 14

indignados

Answer 14

in anger

Question 15

fracaso de la compañia

Answer 15

company’s failure

Question 16

un doloroso recuerdo

Answer 16

a painful memory

Question 17

no había esperanza para nuestra situación

Answer 17

our situation was hopeless

Question 18

Por entonces, nos había parecido que estábamos haciendo las cosas bien: Teníamos un gran producto, un equipo excepcional, una tecnología impresionante y la idea adecuada en el lugar oportuno.

Answer 18

At the time, it had seemed we were doing everything right: we had a great product, a brilliant team, amazing technology, and the right idea at the right time

Question 19

una idea prometedora

Answer 19

a promising idea

Question 20

condenado al fracaso, desde el primer día

Answer 20

doomed to failure, from day one

Question 21

convertir nuestras investigaciones de producto en una gran empresa

Answer 21

to turn our product insights into a great company

Question 22

como si se te viniera el mundo encima

Answer 22

as if the world were falling out from under you

Question 23

te das cuenta de que te han engañado

Answer 23

You realize you’ve been duped

Question 24

mucho trabajo y perseverancia no conducen al éxito

Answer 24

hard work and perseverance don’t lead to success

Question 25

todos los que te decían que estabas loco lanzándote solo resultan tener razón

Answer 25

Everyone who thought you were foolish for stepping out on your own will be proven right

Question 26

mediante determinación, brillantez, buen manejo del tiempo y, sobre todo, un buen producto, tú también podrás conseguir fama y fortuna

Answer 26

through determination, brilliance, great timing, and—above all—a great product, you too can achieve fame and fortune

Question 27

la triste realidad es que la mayoría de los startups fracasan

Answer 27

The grim reality is that most startups fail

Question 28

la mayoría de los nuevos productos no tienen éxito

Answer 28

Most new products are not successful

Question 29

la mayoría de los nuevos negocios no llegan a dar su potencial

Answer 29

Most new ventures do not live up to their potential

Question 30

cuando fracasamos, como nos ocurre a tantos de nosotros, tenemos la excusa preparada: no hemos contado con los recursos necesarios, no hemos sido suficientemente visionarios o no hemos estado en el lugar adecuado, en el momento adecuado

Answer 30

When we fail, as so many of us do, we have a ready-made excuse: we didn’t have the right stuff. We weren’t visionary enough or weren’t in the right place at the right time

Question 31

el éxito de un startup puede desarrollarse siguiendo el proceso adecuado, lo que significa que puede aprenderse y puede enseñarse

Answer 31

Startup success can be engineered by following the right process, which means it can be learned, which means it can be taught

Question 32

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Answer 32

We have wildly divergent associations with these two words, entrepreneurship and management. Lately, it seems that one is cool, innovative, and exciting and the other is dull, serious, and bland. It is time to look past these preconceptions.

Question 33

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Answer 33

At this point in our careers, my cofounders and I are determined to make new mistakes. We do everything wrong: instead of spending years perfecting our technology, we build a minimum viable product, an early product that is terrible, full of bugs and crash-your-computer-yes-really stability problems. Then we ship it to customers way before it’s ready. And we charge money for it. After securing initial customers, we change the product constantly—much too fast by traditional standards—shipping new versions of our product dozens of times every single day.

Question 34

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Answer 34

We really did have customers in those early days—true visionary early adopters—and we often talked to them and asked for their feedback. But we emphatically did not do what they said. We viewed their input as only one source of information about our product and overall vision. In fact, we were much more likely to run experiments on our customers than we were to cater to their whims.

Question 35

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Answer 35

Traditional business thinking says that this approach shouldn’t work, but it does, and you don’t have to take my word for it. As you’ll see throughout this book, the approach we pioneered at IMVU has become the basis for a new movement of entrepreneurs around the world. It builds on many previous management and product development ideas, including lean manufacturing, design thinking, customer development, and agile development. It represents a new approach to creating continuous innovation. It’s called the Lean Startup.

Question 36

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Answer 36

This was the frustration that led us to try a radical new approach at IMVU, one characterized by an extremely fast cycle time, a focus on what customers want (without asking them), and a scientific approach to making decisions

Question 37

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Answer 37

At first, largely because of my background, I viewed these as technical problems that required technical solutions: better architecture, a better engineering process, better discipline, focus, or product vision. These supposed fixes led to still more failure

Question 38

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Answer 38

So I read everything I could get my hands on and was blessed to have had some of the top minds in Silicon Valley as my mentors. By the time I became a cofounder of IMVU, I was hungry for new ideas about how to build a company. I was fortunate to have cofounders who were willing to experiment with new approaches. They were fed up—as I was—by the failure of traditional thinking

Question 39

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Answer 39

I began to search outside entrepreneurship for ideas that could help me make sense of my experience. I began to study other industries, especially manufacturing, from which most modern theories of management derive. I studied lean manufacturing, a process that originated in Japan with the Toyota Production System, a completely new way of thinking about the manufacturing of physical goods. I found that by applying ideas from lean manufacturing to my own entrepreneurial challenges—with a few tweaks and changes—I had the beginnings of a framework for making sense of them

Question 40

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Answer 40

This line of thought evolved into the Lean Startup: the application of lean thinking to the process of innovation

Question 41

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Answer 41

IMVU became a tremendous success. IMVU customers have created more than 60 million avatars. It is a profitable company with annual revenues of more than $50 million in 2011, employing more than a hundred people in our current offices in Mountain View, California. IMVU’s virtual goods catalog—which seemed so risky years ago—now has more than 6 million items in it; more than 7,000 are added every day, almost all created by customers

Question 42

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Answer 42

As a result of IMVU’s success, I began to be asked for advice by other startups and venture capitalists.
Then I started to write, first on a blog called Startup Lessons Learned, and speak—at conferences and to companies, startups, and venture capitalists—to anyone who would listen

Question 43

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Answer 43

Eventually, the Lean Startup idea blossomed into a global movement. Entrepreneurs began forming local in-person groups to discuss and apply Lean Startup ideas.
The Lean Startup movement is making entrepreneurship accessible to a whole new generation of founders who are hungry for new ideas about how to build successful companies