Vocab Flashcards
ethos
the character, credibility, and moral values a group or individual possesses
pathos
to persuade an audience by purposely evoking certain emotions to make them feel the way the author wants them to feel
Authors make deliberate word choices, use meaningful language, and use examples and stories that evoke emotion
logos
or the appeal to logic
means to appeal to the audiences’ sense of reason or logic
inference
process of reasoning from what we think is true to what is true
syllogism
conclusion is drawn from two propositions
each proposition shares a term with the conclusion
enthymeme
syllogism in sentence form, the idea of argument is not directly stated
exigence
moment/event/reason for someone to write about a specific topic, issue, problem, situation
credibility
the quality of being trusted