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media and society > vocab > Flashcards

vocab Flashcards

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Sociology 101 flashcards
1
Q

Technological Determinism

A

The theory that maintains a society’s technology drives the development of its social structure and cultural values

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2
Q

Global Village

A

The whole world considered as being closely connected by modern telecommunications, and as being interdependent economically, socially, and politically

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3
Q

Extensions

A

Medi as extensions of the senses/human body

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4
Q

Amputation

A

The counterpart of extensions, whereby as new media extends our sense, there is a corresponding loss of something

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5
Q

Hot media

A

media that engage one sense completely and demands little interaction because the user is spoon-fed its content

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6
Q

cool media

A

media that engages several sense less completely and demands a great deal of interaction on the part of the audience

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7
Q

cultural imperialism

A

the displacement of a nations costumes with those of another country

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8
Q

hegemony

A

an indirect form of imperial domination by the implied threat of force, rather than by direct military force

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9
Q

cultural hegemony

A

whereby one social class can manipulate the system of values and more of a society

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10
Q

Media literacy

A

the ability to access, analyze, evaluate, and create media and in a variety of forms

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11
Q

critical viewing

A

the ability to use critical thinking skills to view, question, analyze and understand issues presented overtly and covertly in the media

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12
Q

convergence

A

the merging of previously separate entries made possible by advances in technology

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13
Q

affiliates

A

a local broadcaster owned by a company other than the network, which carries the lineup of programs for that network

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14
Q

chains

A

several newspapers or stations owned by the same company

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15
Q

conglomerates

A

a combination of two or more corporations engaged in entirely different businesses that fall under one corporate group

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16
Q

vertical integration

A

when a company owns multiple elements in the supply chain

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17
Q

horizontal integration

A

a company creating companies or acquiring competitors in an attempt to reduce competition

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18
Q

synchronia

A

relating to one point in time without reference to its history

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19
Q

diachronic

A

relating to changes between successive points in time

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20
Q

media criticism

A

the act of critically examining and evaluating the media

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21
Q

effectiveness

A

the degree to which something is successful in producing a desired effect

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22
Q

appropriateness

A

the degree to which something is suitable or fitting for a particular purpose, person, occasion, and so on

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23
Q

appeal to authority

A

the fallacy or arguing that something is true because it is supported by an authority, when that authority lack credibility, with regards to that particular subject

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24
Q

hyptohesis

A

a tentative explanation for a phenomenon, used as a basis for further investigation

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25
Q

theory

A

an idea or set of ideas that is intended to explain facts or events

26
Q

propaganda

A

information, especially of a biased or misleading nature, used to promote a particular political cause or point of view

27
Q

modeling

A

the acquisition of a new skill by observing and imitating that behavior being performed by another individual

28
Q

content analysis

A

a research method in which observers systematically analyze media subject matter

29
Q

laboratory experiment

A

scientific method of isolating and observing variables in a controlled experiment

30
Q

survey methods

A

research methods that rely on questionnaires to collect research data

31
Q

applied research

A

media investigations devoted to practical commercial purpose

32
Q

causality

A

the relationship between cause and effect

33
Q

correlation

A

a situation where two things occur at the same time, or in close succession, suggesting there is a casual relationship between them

34
Q

desensitization

A

a process by which viewers of media violence develop callousness or emotional neutrality in the face of a real life act of violence

35
Q

catharsis

A

the idea that exposure to emotive media products, such as violence on television, is therapeutic for the audience by allowing them to release emotions in a harmless way

36
Q

hypodermic needle / magic bullet theory

A

based on the assumption that messages have a profound, direct and uniform impact on individuals

37
Q

modeling

A

the initiation of behavior from media

38
Q

socialization

A

the process by which individuals acquire the knowledge, language, social skills, and value to conform to the norms and roles required for integration into a group or community

39
Q

reciprocal determinism

A

a theory that a person’s behavior both influences and is influenced by personal factors and the social environment

40
Q

agenda setting

A

the theory the media tells the public what to think about

41
Q

cumulative effect theory

A

theory that the mass media do not have powerful, immediate effects on people, but the significant effects develop over time

42
Q

cultivation theory

A

theory that exposure to the mass media cultivates a view of the world consistent with the mediated “theory”

43
Q

enculturation

A

the process by which people learn and acquire the traditions, values, and behaviors of their culture

44
Q

credibility

A

the quality of being believable and trustworthy

45
Q

expertise

A

special skill, knowledge or experience as it relates to the credibility of a source

46
Q

trustworthiness

A

the extent people fine sources to be truthful and reliable

47
Q

prescriptive

A

providing rules and opinions on what you should do

48
Q

proscriptive

A

provides rules and opinions on what you should not do

49
Q

media law

A

the legal field resulted to the legal regulation of the
telecommunications industry
information technology
broadcasting
advertising
entertainment industry
censorship
internet and online service among others…

50
Q

five cannons of rehetorics

A

invention, arrangement, disposition, memory, delivery

51
Q

Checkbook journalism

A

paying new sources of their stories

52
Q

conflict of interest

A

clash between professional localities and outside interests that undermine the credibility of the agent

53
Q

Morality

A

Principles concerning the distinction between right and wrong or good and bad behavior

54
Q

Absolutist ethics

A

An ethical view that holds particular actions are intrinsically right or wrong in all situations

55
Q

Categorical imperative

A

A way of evaluating motivations for action; any proposition declaring a certain action (or inaction) to be necessary

56
Q

Normative ethics

A

The study of ethical action, investigating the set of questions that arise when considering how people ought to act, morally speaking

57
Q

Ethical relativism

A

The belief that nothing is objectively right or wrong

58
Q

Situational ethics

A

The doctrine of flexibility in the application of moral laws according to circumstances

59
Q

Altruism (golden rule)

A

The principle of practice of concern for the welfare of others, also known as selflessness

60
Q

Accountability

A

The obligation to take responsibility for the consequences of your actions

61
Q

Theory’s of communication

A

1000 B.C. phonetic writing
1455 moveable type/printing press
1951 digital computers

media and society (1 decks)

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