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media and society > vocab > Flashcards

vocab Flashcards

1
Q

Technological Determinism

A

The theory that maintains a society’s technology drives the development of its social structure and cultural values

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2
Q

Global Village

A

The whole world considered as being closely connected by modern telecommunications, and as being interdependent economically, socially, and politically

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3
Q

Extensions

A

Medi as extensions of the senses/human body

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4
Q

Amputation

A

The counterpart of extensions, whereby as new media extends our sense, there is a corresponding loss of something

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5
Q

Hot media

A

media that engage one sense completely and demands little interaction because the user is spoon-fed its content

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6
Q

cool media

A

media that engages several sense less completely and demands a great deal of interaction on the part of the audience

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7
Q

cultural imperialism

A

the displacement of a nations costumes with those of another country

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8
Q

hegemony

A

an indirect form of imperial domination by the implied threat of force, rather than by direct military force

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9
Q

cultural hegemony

A

whereby one social class can manipulate the system of values and more of a society

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10
Q

Media literacy

A

the ability to access, analyze, evaluate, and create media and in a variety of forms

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11
Q

critical viewing

A

the ability to use critical thinking skills to view, question, analyze and understand issues presented overtly and covertly in the media

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12
Q

convergence

A

the merging of previously separate entries made possible by advances in technology

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13
Q

affiliates

A

a local broadcaster owned by a company other than the network, which carries the lineup of programs for that network

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14
Q

chains

A

several newspapers or stations owned by the same company

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15
Q

conglomerates

A

a combination of two or more corporations engaged in entirely different businesses that fall under one corporate group

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16
Q

vertical integration

A

when a company owns multiple elements in the supply chain

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17
Q

horizontal integration

A

a company creating companies or acquiring competitors in an attempt to reduce competition

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18
Q

synchronia

A

relating to one point in time without reference to its history

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19
Q

diachronic

A

relating to changes between successive points in time

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20
Q

media criticism

A

the act of critically examining and evaluating the media

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21
Q

effectiveness

A

the degree to which something is successful in producing a desired effect

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22
Q

appropriateness

A

the degree to which something is suitable or fitting for a particular purpose, person, occasion, and so on

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23
Q

appeal to authority

A

the fallacy or arguing that something is true because it is supported by an authority, when that authority lack credibility, with regards to that particular subject

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24
Q

hyptohesis

A

a tentative explanation for a phenomenon, used as a basis for further investigation

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25
theory
an idea or set of ideas that is intended to explain facts or events
26
propaganda
information, especially of a biased or misleading nature, used to promote a particular political cause or point of view
27
modeling
the acquisition of a new skill by observing and imitating that behavior being performed by another individual
28
content analysis
a research method in which observers systematically analyze media subject matter
29
laboratory experiment
scientific method of isolating and observing variables in a controlled experiment
30
survey methods
research methods that rely on questionnaires to collect research data
31
applied research
media investigations devoted to practical commercial purpose
32
causality
the relationship between cause and effect
33
correlation
a situation where two things occur at the same time, or in close succession, suggesting there is a casual relationship between them
34
desensitization
a process by which viewers of media violence develop callousness or emotional neutrality in the face of a real life act of violence
35
catharsis
the idea that exposure to emotive media products, such as violence on television, is therapeutic for the audience by allowing them to release emotions in a harmless way
36
hypodermic needle / magic bullet theory
based on the assumption that messages have a profound, direct and uniform impact on individuals
37
modeling
the initiation of behavior from media
38
socialization
the process by which individuals acquire the knowledge, language, social skills, and value to conform to the norms and roles required for integration into a group or community
39
reciprocal determinism
a theory that a person's behavior both influences and is influenced by personal factors and the social environment
40
agenda setting
the theory the media tells the public what to think about
41
cumulative effect theory
theory that the mass media do not have powerful, immediate effects on people, but the significant effects develop over time
42
cultivation theory
theory that exposure to the mass media cultivates a view of the world consistent with the mediated "theory"
43
enculturation
the process by which people learn and acquire the traditions, values, and behaviors of their culture
44
credibility
the quality of being believable and trustworthy
45
expertise
special skill, knowledge or experience as it relates to the credibility of a source
46
trustworthiness
the extent people fine sources to be truthful and reliable
47
prescriptive
providing rules and opinions on what you should do
48
proscriptive
provides rules and opinions on what you should not do
49
media law
the legal field resulted to the legal regulation of the telecommunications industry information technology broadcasting advertising entertainment industry censorship internet and online service among others...
50
five cannons of rehetorics
invention, arrangement, disposition, memory, delivery
51
Checkbook journalism
paying new sources of their stories
52
conflict of interest
clash between professional localities and outside interests that undermine the credibility of the agent
53
Morality
Principles concerning the distinction between right and wrong or good and bad behavior
54
Absolutist ethics
An ethical view that holds particular actions are intrinsically right or wrong in all situations
55
Categorical imperative
A way of evaluating motivations for action; any proposition declaring a certain action (or inaction) to be necessary
56
Normative ethics
The study of ethical action, investigating the set of questions that arise when considering how people ought to act, morally speaking
57
Ethical relativism
The belief that nothing is objectively right or wrong
58
Situational ethics
The doctrine of flexibility in the application of moral laws according to circumstances
59
Altruism (golden rule)
The principle of practice of concern for the welfare of others, also known as selflessness
60
Accountability
The obligation to take responsibility for the consequences of your actions
61
Theory's of communication
1000 B.C. phonetic writing 1455 moveable type/printing press 1951 digital computers

media and society (1 decks)

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