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Englisch Voc > Voc Advertise > Flashcards

Voc Advertise Flashcards

1
Q

Die Werbung (Abstrakt)

A

advertising

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2
Q

Die Werbeanzeige (Konkret)

A

advertisement

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3
Q

Für etwas Werbung machen

A

to advertise

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4
Q

Werbespot

A

commercial

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5
Q

Radio Werbung

A

radio advertising

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6
Q

Werbeplakat

A

advertisement poster

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7
Q

Produkt

A

product

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8
Q

Marke

A

brand

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9
Q

Konsum

A

consumption

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10
Q

Konsument

A

consumer

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11
Q

Konsumieren

A

to comsume

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12
Q

Kunde / Kundin

A

costumer

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13
Q

Adressat

A

recipient

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14
Q

die Zielgruppe ansprechen

A

to apeal to the target group

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15
Q

sich an jemanden richten

A

to address sb

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16
Q

Fernsehzuschauer

A

viewer

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17
Q

Betrachter

A

viewer

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18
Q

Zuschauer

A

audience

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19
Q

Kauf; etwas kaufen

A

purchase; to purchase sth

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20
Q

Ziel

A

aim

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21
Q

Verkauf / verkaufen

A

sale / to sell

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22
Q

Werbeagentur

A

advertising agency

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23
Q

Werbekampagne

A

advertising campaign

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24
Q

Dieser Werbung beinhaltet

A

This ad contains

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25
Q

Schlagzeile

A

headline

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26
Q

Das Bild zeigt

A

This picture shows

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27
Q

Stilfigur

A

stylistic device

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28
Q

Wortspiel

A

pun

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29
Q

Schöpfung

A

creation

30
Q

Kreativität

A

creativity

31
Q

In Farbe

A

in colour

32
Q

Schwarzweiß

A

black and white

33
Q

In groß / Kleinbuchstaben

A

in capitals / small letters

34
Q

Fett gedruckt

A

in bold print

35
Q

Das springt ins Auge

A

This leaps to the eye

36
Q

jdn überzeugen etw. zu tun

A

to convince sb to do sth

37
Q

Überreden

A

persuade

38
Q

Sein Versprechen halten

A

to keep one’s promise

39
Q

Die Erwartungen der Zuschauer erfüllen

A

to meet the public’s expectations

40
Q

jds Aufmerksamkeit wecken

A

to attract sb’s attention

41
Q

Aufmerksamkeit schenken

A

to pay attention

42
Q

jdn manipulieren

A

to manipulate sb

43
Q

manipulativ

A

manipulative

44
Q

Dieser Spot macht die Leute glauben, dass…..

A

This spot makes people believe that …..

45
Q

sich mit etwas identifizieren

A

to indentify whit sth

46
Q

auf etwas Anspielen

A

to allude to

47
Q

Eine Anspielung auf

A

an allusion to

48
Q

Etwas hervorheben

A

to highlight

49
Q

Provokant

A

provocative

50
Q

Schockierend

A

shocking

51
Q

Lustig

A

funny

52
Q

Originell

A

original

53
Q

Poetisch

A

poetic

54
Q

renommiert

A

prestigious

55
Q

praktisch sein

A

to be practical

56
Q

Überraschung

A

surprise

57
Q

Sehnsüchtig hervorrufen

A

to provoke desires

58
Q

Luxus

A

luxury

59
Q

Glück

A

happiness

60
Q

Sinnlichkeit

A

sensuality

61
Q

Erotik

A

eroticism

62
Q

Die Jugend

A

the youth

63
Q

auf einem kulturellen Klischee beruhen

A

to be based on a cultural cliché

64
Q

Stereotype nutzen

A

to exploit a stereotype

65
Q

Die Zuschauer verführen

A

to senduce the public

66
Q

Verführung

A

senduction

67
Q

Sein Image aufrecht halten

A

to maintain one’s image

68
Q

Ein Produkt bekannt machen

A

to promote a product

69
Q

Ein Produkt auf den Markt bringen

A

to put a product on the markt

70
Q

Diese Szene findet in …. Statt

A

This scene is set in ….

71
Q

Übertreiben

A

to exaggerate

72
Q

Das Auffäligste für mich ist …

A

What stikes me most is….

Englisch Voc (2 decks)

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