vivid vocab 8 Flashcards

1
Q

anticipate

A

to look forward to or to expect

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2
Q

bankrupt

A

unable to pay ones depts

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3
Q

brief

A

short, not long lasting or to give a short explanation

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4
Q

brisk

A

quick or active

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5
Q

budget

A

a plan of spending money or to pls. the use of carefully

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6
Q

compete

A

to try to win against others

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7
Q

complicate

A

to make difficult

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8
Q

effect

A

to make happen

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9
Q

err or error

A

mistake or to be wrong

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10
Q

factor

A

something that contributes to a result

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11
Q

fad

A

something that is popular for a short time then forgotten

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12
Q

gripe

A

to complain

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13
Q

knack

A

a special talent or skill

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14
Q

leisure

A

free time not taken up with work

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15
Q

unique

A

the only one of its kind

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16
Q

Television has had a huge impact on the game industry. A successful advertising campaign can create an instant ________________.

A

fad

17
Q

Cheap products flood the toys and games market. Reputable toy makers ______________ that this drives American jobs overseas.

A

gripe

18
Q

While video and electronic games are often expensive, most board games remain within the _____________ of average buyers.

A

budget

19
Q

Anyone trying to sell an idea for a new toy to a company should remember one thing: time is money to company managers, so try to be ____________ when discussing your idea with them.

A

brief

20
Q

Game companies like to know what others are putting on the market. It’s very important to know what the __________ is doing.

A

competition

21
Q

Very few homes with children are without board games. These popular games sell _____________ every year.

A

briskly

22
Q

Despite the popularity of video games, many children still __________________ getting new board games as gifts.

A

anticipate

23
Q

The toy business is a tough one in which to survive. One great product can make a company rich, while several flops in a row can _____________ it.

A

bankrupt

24
Q

Today, electronic games dominate the industry. People enjoy playing them so much that they spend much of their ____________ time pushing buttons or moving joysticks.

A

leisure

25
Q

To think up ideas for games is one thing. To make that idea work and make a profit for everyone involved requires a(n) ____________ for business.

A

knack

26
Q

Those who develop ideas for games shouldn’t allow themselves to get carried away. That great idea that they thought of might not be ______________ after all.

A

unique

27
Q

“Keep it simple” seems like a good rule for designers of games. Yet many different kinds of ____________ games do very well.

A

complicated

28
Q

A good game will reward a smart player. On the other hand, if the player makes a(n) ____________ then a penalty should be paid.

A

error

29
Q

A good game mixes luck and skill in varying amounts. If luck is too big a(n) ______________, then skill becomes less important.

A

factor

30
Q

The cover of a game box should have what designers call “eye candy.” The ones that say “Take me home with you” are the most ____________.

A

effective