Visuals Exam Flashcards
secondary colors
orange, green, violet
analogous colors
colors that are near each other on a color wheel
complementary colors
colors located directly opposite one another on the color wheel
triadic colors
using three colors that are equal distance apart on the color wheel
primary colors
red, yellow, blue
tertiary colors
yellow-orange, red-orange, red-violet, blue-violet, blue-green, yellow-green
color harmony
a visually pleasing arrangement of colors
quadratic colors
color combos that use colors at the corners of a square circumscribed in the wheel ex. blue green orange red
warm colors
purple red orange yellow
cool colors
blue green violet
color meaning
does not have consistent meaning it is essential that specific color meaning or perception be researched for intended group
balance
equilibrium is a primary starting point for any type of perception
imposed balance
we supply visual stability by imposing balance
symmetry
balanced proportions
reflection symmetry
when one half is a mirror image of the other half
rotational symmetry
the ability of a figure to be rotated less than a full circle and exactly match its original image
translational symmetry
the type of symmetry for which there is a translation that maps a figure onto itself
assymetry
lack of symetry
alignment
how the edges of a line, paragraph, object , or table are positioned horizontally and vertically between the margins or on a page
harmony
repetition of the same design elements
unity
a proper balance of diverse elements
contrast
difference between things
fragmentation
the breaking up of many elements
scale
how objects correlate to one another
proportion
relationship between two things
hierarchy
use of design such as color, shape, or size to suggest importance
dominance/emphasis
the first element the eye sees/ the focal point