Visualization Flashcards

1
Q

Charts
Timelines
Infographics

A

What are the three most common visualization techniques

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2
Q
Tableau
MS-Excel
Tiki-Toki
Gapminder
D3.js
chart.js
A

What are some well known tools for visualization

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3
Q
Column graphs, 
Bar graphs, 
Pie chart,
Linear charts
Scatter Plots
A

For COMPARING VALUES and show LOWS and HIGHS in value sets

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4
Q

Pie chart,
Stacked Bar/ Stacked Column
Waterfall,
Area,

A

Show COMPOSITION

or how individual parts make a whole (device PER visitors, sales BY sales rep)

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5
Q

Scatter Plot,
Linear graph,
Column graph /Bar graph

A

Show DISTRIBUTION of data

TENDENCIES, OUTLIERS, RANGES

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6
Q

Linear graph,
Dual-Axis Line,
Bar graphs

A

Show TIME PERIOD trends

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7
Q

Scatter Plots,
Bubble chart,
Linear graph

A

Show RELATIONSHIPS between sets

POSITIVE or NEGATIVE effects between variables

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8
Q

Why are Column graphs primarily used: (vertical stick)

A

Show COMPARISON among different items or comparison over time

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9
Q

Why are Bar graphs primarily used: (horizontal stick)

A

COMPARISONS,
& to AVOID CLUTTER if we have more that 10 items to compare or if one label is particularly long.
Also good to display NEGATIVE NUMBERS

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10
Q

Why are Linear graphs primarily used: (connected dots)

A

To reveal TRENDS or PROGRESS over time.

Use when charting a continuous data set

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11
Q

Design best practices for Line graphs:

A

Do not plot more than 4 lines to avoid visual distractions
Use solid lines only
Use the right height (scale) so the lines take roughly 2/3rds of the Y-Axis’ height

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12
Q

Why are Dual-Axis graphs primarily used:

A

CORRELATION (or lack of) between data sets

Allow to chart using two Y-Axis sharing a same X-Axis

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13
Q

Design best practices for Dual-Axis graphs:

A

Use different graphing styles to illustrate two data sets (ex:one Column, one Linear)
Y-Axis on the left side
Contrasting colors

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14
Q

Why are Area graphs primarily used:

A

Is used to show ‘Part-to-Whole” relations
Helps analyze overall AND individual TREND information

Is basically a Line chart where the space between Line and X-Axis is filled with a color

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15
Q

Design best practices for Area graphs:

A

Do not display more than four categories to avoid clutter
Highly variable variable data at the top makes it easier to read
Use transparent colors

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16
Q

Why are Stacked Bars charts primarily used:

A

To show COMPARISON of different items, and their COMPOSITION as “part-to-whole” relationships

17
Q

Design best practices for Stacked Bars charts:

A

Make scale large enough for group sizes

Contrasting colors

18
Q

Why are Heat Maps primarily used:

A

Show RELATIONSHIPS between two items and

for RATING information (High to low, poor to excellent)

19
Q

Design best practices for Heat Maps:

A

Use a single color in various shades
Avoid multiple patterns
Basic and clear map outline

20
Q

Why are Bubble charts primarily used:

A

Show the DISTRIBUTION or RELATIONSHIPS between different variables
Similar to Scatter Plot

21
Q

Design best practices for Bubble charts:

A
Two datasets (X & Y) plus a third is the size of the Bubbles
Make clear and visible labels
22
Q

Why are Scatter Plots primarily used:

A

Shows the RELATIONSHIP between variables or
Reveals DISTRIBUTION TRENDS

Should be used when there are many different data points and we want to highlight similarities

Useful when looking for OUTLIERS

23
Q

Design best practices for Scatter Plots:

A

Include more variables - such as different sizes - to incorporate more data
When using trend lines, use a maximum of two - for easier understanding

24
Q

Why are Pie charts primarily used:

A

Shows a static number of how categories represent PARTS OF A WHOLE
COMPOSITION of something
Represents NUMBERS IN PERCENTAGE and must total to 100%

25
Q

Design best practices for Pie charts:

A

Order slices according to size

Don’t illustrate too many categories

26
Q

Why are Waterfall charts primarily used:

A

Shows how an initial value is affected by intermediate values and the resulted final value
Should show the COMPOSITION of a NUMBER
eg: how different departments lead to a company revenue