Visual techniques Flashcards
1
Q
Salience
A
What object, image or writing stands out the most in the page
2
Q
Vectors
A
Invisible lines that lead your eye in a certain direction/ certain object
3
Q
Angles
A
(High, low, eye-level) Shows the power of the object
4
Q
Modality
A
How realistic is the image
Very realistic= high modality
Not very realistic= low modality
5
Q
Framing
A
An object image or writing that’s out inside a frame
6
Q
Colour
A
The use of various colours in an image (may affect the tone or mood of the image/symbolise something)
7
Q
Target audience
A
Who the image is directed at
8
Q
Lighting
A
The light and dark shading effects that are create in the image
9
Q
Positioning
A
Consider where objects have been placed in foreground, middle ground or background
10
Q
Close shot
A
Frame mostly or entirely filled to create viewer focus
