Visual Art Flashcards
What are the elements of visual Art
Line
Shape
Form
Tonal Value
Texture
Colour
Space
What are the principles of design
Composition
Balance
Emphasis
Harmony
Variety
Proportion
Contrast
What are the do’s of Advertising
Make it eye catching
Remember the product/service
Give clear info on the product
Low Costs
Appeal and Demand
What are the do’s of Advertising
Make it eye catching
Remember the product/service
Give clear info on the product
Low Costs
Appeal and Demand
What are the Don’ts of advertising
Openly mocking opposition
False Advertising
Copyright infringements
Being prejudiced and biased
Inaccurate information
Incorrect target market
What are the 7 sins of Advertising
Greed
Temptation
Lust
Envy
Fear
Guilt
Sloth
What are the functions of advertising
Memorable
Give clear information
Appeal
Short Simple and Eye catching
Demand Created
What is aida
Attention- something is used to attract the viewers point
Interest- Details provided to keep Interest
Desire- Something is used to make you desire the product
Action- Something is done to urge you to buy now
What are the 7 Functions of Visual Art and Drama
1.Expressive- Van Gogh - play
2.Financial- Commercial Art- Talk Show
3.Religious/Social- Portraits- Passion Play
4.Aesthetic- Matisse- Performance Art
5.Perceptual- Realism- Documentary
6.Decorative- Interior Design- Music Vids
7.Advertising- Posters- Informercial