Validity

Question 1

Validity

Answer 1

The extent to which results are genuine and represents what you would expect to find in real world

Question 2

Internal validity

Answer 2

Whether the results are due to the manipulation of the IV and not some other factor
- cause + effect

Question 3

External validity

Answer 3

Factors outside the investigation eg is it generalisable to other settings, populations and eras

Question 4

Ecological validity

Answer 4

The extent to which findings from a study can be generalised to other settings
Lab study has low EV

Question 5

Temporal validity

Answer 5

Extent to which results can be generalised to other historical times and eras
Child of its time - Zimbardo, Asch

Question 6

Ways to assess validity
Face validity

Answer 6

Determines whether a measure appears on the face of it to measure what it’s supposed to
Eyeballing it

Question 7

Ways to assess validity
Concurrent validity

Answer 7

Extent to which a psychological tool related to an existing similar tool
Results should be similar

Question 8

Ways to improve validity in experiments

Answer 8

Use a control group
Standardised procedures
Double or single blind techniques

Question 9

Ways to improve validity in questionnaires

Answer 9

Lie scale - phrase the same question in a different way - limits social desirability
Make them anonymous

Question 10

Ways to improve validity in observations