UX Designer Certification Flashcards
UX Research
“Set of tools and methods that help you understand your
users and needs when developing a project design.
Asks who are the users, what is important to them, &
how they work”
use when planning UX research
Research Plan
“A document that defines the problem you are
researching, figures out which users to study,
figures out a timeline, and determines the approximate
length of your research.”
use when planning UX research study
Components of Research Plan
“Project Scope, Project Timeline, Participant Recruitment List, Project
Research Methods
“
Audience’s Time
“Plan your timeline in a way that your audience research will benefit
your project team’s timelines. Engage with team members and
stakeholders to figure out and communicate any time constraints.”
“it will not help the development team if your findings are not
presented to them before the design and build begins.”
Interview Time
“Plan for about 30-90 minute interview durations. Record interviews or
have a teammate take notes as you might miss something if you are
trying to get all information down while listening. Account for interview
time, as well as buffer time between interviews to do things like use
the restroom or stay hydrated.”
Consider when scheduling interviews
Recruiting Time
“Allow enough time to recruit research interview participants.
Keep these tips in mind: Use analytics to find a list of active users
Have a short study explanation prepared that explains: Do they use it
(the product) fairly frequently? Do they, or will they use it to do their job
more effectively?
“
Consider when recruiting study participants
Research Methods
“A strategy or procedure that you can use to gain insights about your
research problem.”
Behavioral Research Method
Focus on what people do.
Attitudinal Research Method
Focus on what people say.
Qualitative Research Method
“Focus on the “why” and “how”. Use to understand opinions, use cases,
or methods.”
Quantitative Research Method
Tries to figure out “how many?” or “how much?”
Survey Method
“Good for casting a wide net to gather information from large numbers
of participants”
“Card Stacking Activities
Method”
“Good for organizing things into categories. Ex: items in navigation
menu”
Contextual Inquiry Method
“Good for observing a participant in their own environment to better
understand how they work. 4 main parts: Context of user’s actions in
their environment, Development of a master-apprentice relationship
to better understand them, their tasks, and environment, Interpretation
of your observations of the participants, and Focus ( develop an
observation guide with list of tasks/behaviors/areas to observe so focus
isn’t lost)”
Individual Interviews
“Good for getting detailed information from participants and spending
1:1 time getting to know them and how they use your product/service.”
Focus Groups
“Good for learning how your participants respond to your questions in
group settings while noting similarities and differences to how they work
or use your product/service”
Usability Testing
“Good for learning how your participants use your product or service by
measuring tasks or performance.”
Approach Document
“Document that explains the methodologies used and process in which
your research was conducted. Includes a resources section that is filled
out at the end that contains:Participants List: Contains participant’s
names, company, and role.
Questions: What you asked participants during research
Summary of Results: Include any spreadsheets or decks you made
“
Aim of Questions
The intent of your work or what you are trying to figure out.
Scope of Questions
“Defines who you are researching and how you are going to do your
analysis.”
