Unit1 Flashcards
(40 cards)
What is a good
Something that is tangible e.g. Mobile phone
What is a service
Something that is intangible e.g. Hair cut
What is a customer
It is someone who buys/ purchases the good or service
Consumer
Someone who uses the good / service. They don’t have to have paid
What is an entrepreneur
A person willing to take a risk and starts and runs there own business
What are the 3 industrial sectors
Primary, secondary, tertiary
What happens in the primary sector
You extract raw materials from the land or sea
What happens in the secondary industry
You turn raw materials into products
What happens in the tertiary sector
The selling and distributing of the products
What is Interdependency
Buisness’s in a chain of production rely on one another
What is social enterprise?
A business that achieves a reward for society. They make money in a socially responsible way. They reinvest money into or business or community
What is traditional enterprise
To make money and satisfy shareholders enterprise
What is a aim and a objective
A aim is the overall goal to achieve
A objective are the steps taken to achieve the aim
Why do people start social enterprise business?
- they want to change the world
- they,re not just in it for the money
Start up
A new business operating in the market place for the first time
What is a niche market
A buisness that targets a small specific segment of the market
What is a mass market
Where buisnesses target there product at the entire market and appeal to all customers
Adv and disadvantage for mass market
ADV
-Can be produced for a really low cost
-High sales revenue as product is standardised and appeals to people
DISADV
-Lots of competition (perhaps even global)
-Quality may suffer as production happens in larger volume
-Hard to understand customer needs especially if said globally
ADV AND DISADV FOR NICHE MARKET
ADV
-Less competition especially from larger buisnesses
-Specialised products and often high quality
-Products usually have a unique selling point
DISADV
-Smaller market to sell therefore lower sales
-Can charge a higher price
What’s a mission statement
It’s what a company wants to achieve and how it wants to act. It sets out the vision and values of a buisness
Aims for a new small startup business
- to survive the first year
- to break even
- to achieve a certain level of sales
- to make profit
- to achieve/ grow market shares
Judging success
- profit
- how big the buisness is
- standard of service
- share price
- number of employees
- sales
What is a market share
The amount of sales a business gets out of the total sales in a industry
Equation - (company sales/total industry sales) x 100
What is a creditor
People or organisations to whom the business owns money